Asia-Pacific e-commerce industry is anticipated to see a CAGR of 18.5% during the period (2019-2025). The Asia-Pacific e-commerce market is growing considerably owing to rising disposable income, growing internet penetration, and emerging cross-border e-commerce market. The increasing investment from prominent e-commerce companies in the Asia-Pacific region such as Alibaba, Amazon, and Walmart will drive the e-commerce market in the Asia-Pacific region. The e-commerce companies targeted the most emerging and lucrative markets such as China, and India to cater to opportunities created by the cohesive government policies and rising investment from the market players. Alibaba, JD.com, Pinduoduo, and Amazon are dominating the e-commerce market in the Asia-Pacific region.
The region is expected to see a marginal downfall in 2020, post the outbreak of the COVID-19 pandemic. However, the e-commerce industry in Asia-Pacific will recover this decline in market value by 2021. The major economies that are contributing to the growth of the Asia-Pacific e-commerce industry include China, India, and Japan. As per OMR analysis, China holds more than one-fourth share of the global e-commerce industry. Several cross-border e-commerce platforms, such as Alibaba and JB.com have been contributing to the market growth in China. Alibaba and Tencent-backed JD.com Inc. reported that online sales of grocery, fresh produce, and consumer essentials grew significantly during the COVID-19 crisis, driving up the country's online retail sales of physical goods by 3.0% in the first two months of 2020.
Asia-Pacific e-commerce industry report is segmented into electronics, apparel, healthcare, pharmaceuticals, and nutritional products, beauty and personal care, and others. Healthcare, pharmaceuticals, and nutritional products segment is anticipated to exhibit the highest growth in 2020. The demand for vitamins & proteins to maintain the immunity level of consumers is a key factor contributing to the high growth of the market segment. Moreover, the e-commerce market for beauty & personal care products will grow at the second-highest growth in 2020. The high demand for personal care products to maintain hygiene is anticipated to be the key factor contributing to the growth of the market segment. COVID-19 outbreak has severely impacted the Asia-Pacific countries including China, Japan, India, and the Rest of Asia-Pacific. China held the highest market share in the Asia-Pacific e-commerce industry in 2018. Furthermore, India is expected to grow at the fastest CAGR during the forecast period. The market growth in India is attributed to the increasing disposable income of the population. Furthermore, India is expected to grow at the fastest CAGR during the forecast period.
Major e-commerce companies operating in Asia-Pacific include Alibaba Group Holding Ltd., Amazon.com, Inc., eBay Inc., Flipkart, and JD.com. In April 2020, Lazada, the e-commerce platform of Alibaba Group Holding Ltd., made a series of initiatives to support Southeast Asian communities in the light of COVID-19. Lazada introduced a $2.31 million stimulus package that offers SMEs in Malaysia free access to a range of services, including package delivery to consumers as well as product listing and advertising.
Research Methodology
OMR global recently published a report addressing the impact of COVID-19 on the Asia-Pacific e-commerce industry. The study is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data. Different approaches have been worked on to derive the market value and market growth rate. In the report, the analysis of the country is provided by analyzing various regional players, laws and policies, consumer behavior, and macro-economic factors. The report includes an analysis of different regions and countries and the effect of COVID-19 on the e-commerce industry of each respective region. Besides, an expected recovery timeline of the industry will also be included with the best- and worst-case scenario which will aid clients to take their future steps in the decision-making process.
Sources Include
The report provides an in-depth analysis on market size, intended quality of the service preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly integrating different models.
The Report Covers
1. Report Summary
1.1. Research Methods and Tools
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
2.3. Government Support for the Asia-Pacific E-Commerce Industry
2.4. Supply & Demand Analysis
3. Industry Overview
3.1. Historical Market Growth Estimation in Asia-Pacific E-Commerce Industry Excluding COVID-19 Pandemic Effect
3.2. Deviations in the Asia-Pacific E-Commerce Industry Growth Rate Due to COVID-19 Pandemic
4. Verticals Affected Most
4.1. Electronics
4.2. Apparel
4.3. Beauty & Personal Care
4.4. Healthcare, Pharmaceuticals & Nutritional Products
4.5. Others (Home Furnishing Products, Books, Grocery, and Automotive)
5. Impact of COVID-19 on Major Economies
5.1. China
5.2. Japan
5.3. India
5.4. Rest of Asia-Pacific
6. Company Profiles
6.1. Alibaba Group Holding Ltd.
6.2. Amazon.com, Inc.
6.3. Bukalapak
6.4. eBay, Inc.
6.5. Flipkart
6.6. JD.com
6.7. Pinduoduo, Inc.
6.8. Qoo10 Pte. Ltd.
6.9. Rakuten Group
6.10. Snapdeal Pvt. Ltd.
6.11. Tiket.com
6.12. Walmart Inc.
1. ASIA-PACIFIC E-COMMERCE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
2. ASIA-PACIFIC E-COMMERCE FOR ELECTRONICS INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
3. ASIA-PACIFIC E-COMMERCE FOR APPAREL INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
4. ASIA-PACIFIC E-COMMERCE FOR BEAUTY & PERSONAL CARE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
5. ASIA-PACIFIC E-COMMERCE FOR HEALTHCARE, PHARMACEUTICALS & NUTRITIONAL PRODUCTS INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
6. ASIA-PACIFIC E-COMMERCE FOR OTHERS INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
7. CHINA E-COMMERCE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
8. INDIA E-COMMERCE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
9. JAPAN E-COMMERCE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
10. REST OF ASIA-PACIFIC E-COMMERCE INDUSTRY RESEARCH AND ANALYSIS, 2018-2025 ($ MILLION)
1. ASIA-PACIFIC E-COMMERCE INDUSTRY TREND PRE AND POST COVID-19, 2018-2025 (%)
2. CHINA E-COMMERCE INDUSTRY TREND PRE AND POST COVID-19, 2018-2025 (%)
3. INDIA E-COMMERCE INDUSTRY TREND PRE AND POST COVID-19, 2018-2025 (%)
4. JAPAN E-COMMERCE INDUSTRY TREND PRE AND POST COVID-19, 2018-2025 (%)
5. REST OF ASIA-PACIFIC E-COMMERCE INDUSTRY TREND PRE AND POST COVID-19, 2018-2025 (%)