Skin cleaning is essential for infants’ health in particular as they need special care from birth. The function of skin remains the same at all stages of life which is important to maintain its health. Establishing a good baby care practice after birth is considered as the basis for healthy skin. Skin absorbs 60% of what’s being applied to it. Traditional personal care products consisted of numerous chemicals resulting in cumulative ill effects on the infants’ skin. Increasing parental awareness regarding proper baby care triggers the growth rate of the global market for baby cleaning products. Infants face several skin problems when they are born, such as rashes, acrocyanosis, mottling, cradle cap, milia, and marks of stork bite. The infants’ tender skin reacts when it comes into contact with the new environment.

Children are born with the development of the epidermal barrier, which in the first two years of life is considered more absorbent and reactive to the environment. Water alone from the buildup of dirt and bacteria is not considered to be sufficient for the baby’s skin. Baby skin requires proper and daily cleaning, especially at the skin of nappy areas, making it more prone to problems like nappy rashes. The increase in demand for baby bath and cleaning products has prompted manufacturers to engage in ongoing R&D with a view to developing continuous product gradation. The market for baby cleaning product is segmented on the basis of type. On the basis of type, the market is sub-segmented on the basis of shampoo, soap, conditioner, wipes, and others.

Geographically, the market is divided into different regions which are North America, Europe, Asia-Pacific, and Rest of the World. North America, which includes the US and Canada has a significant share in this market. Increasing trends in maintaining proper parental hygiene and cleanliness resulted in increased demand for baby cleaning products in the US and Canada. As a result of the increasing demand for premium baby soaps and shampoos among consumers; Europe, including Germany, France, UK, Italy, is also expected to capture significant market share. Asia-Pacific region including China, India, and Japan is further expected to show the fastest growth rate over the forecast period due to the rise in the emergence of various private brands in the regions. The major players of the market for the baby cleaning products are Johnson & Johnson Consumer, Inc., Kimberly-Clark Corp., The Himalaya Drug Co., Pigeon Corp., Procter & Gamble Co., and Unilever United States, Inc.

Research Methodology:                                                     

The market study of the global baby cleaning products market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.

Secondary Sources Include:

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for healthcare providers, hospitals & clinics, government, and private companies for overall market analysis and competitive analysis. The report provides in-depth analysis on market size, intended quality of the service preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation:

• Global Baby Cleaning Products Market Research and Analysis by Type

The Report Covers:

• Comprehensive research methodology of the global baby cleaning products market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the global baby cleaning products market.
• Insights about market determinants which are stimulating the global baby cleaning products market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.