China Online Gaming Market

China Online Gaming Market Size, Share & Trends Analysis Report By Game Type (Role-Playing Games, Action & Adventure Games, Racing Games, Simulation Games, Strategy Games, Sports Games, and Other Games), By Device Type (Console, Computer, Mobile Devices, and Others), By Revenue Model (Free Gaming Services and Paid Gaming Services), Forecast Period (2020-2026)
    Update Available - Forecast 2024-2030   

Published: Jul 2022 | Report Code: OMR2023119 | Category : Software & Solutions | Delivery Format: /

The China online gaming market is anticipated to grow at a CAGR of 15.9% during the forecast period. Owing to the huge population base, high internet penetration, and increasing per capita expenditure on gaming, China has become one of the largest markets for online gaming all across the globe. Moreover, the country’s newfound enthusiasm for activities such as esports, integration of advanced technology such as AR and VR in online games with affordable and cost-effective options will provide further new growth to the market. 

The China online gaming market is segmented based on game type, device type, and revenue model. Based on the game type, the market is sub-segmented into role-playing games, action & adventure games, racing games, simulation games, strategy games, sports games, and other games. Role-playing games holds a major market share in the country. Based on the device type, the market is sub-segmented into the console, computer, mobile devices, and others. Mobile device segment will witness lucrative growth during the forecast period. Based on the revenue model, the market is bifurcated into free gaming services and paid gaming services.

Some of the key players of the China online gaming market include Tencent Holdings Ltd, Nintendo Co. Ltd., The9 Ltd., Ubisoft Entertainment SA, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers, and acquisitions, collaborations, and new game launch, to stay competitive in the market.

Research Methodology

The market study of the China online gaming market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. The analysts try to contact as many executives, managers, key opinion leaders, and industry experts as to bring more authenticity to the reports.

Secondary Sources Include

  • Financial reports of companies involved in the market.
  • Whitepapers, research-papers, and news blogs.
  • Company websites and their product catalog.

The report is intended for software companies, gaming companies, online streaming platforms, research organizations, start-ups, seed funders, venture capitalists, and other related organizations for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, products offered by the companies, and future market opportunities. The report will serve as a source for a 360-degree analysis of the market thoroughly delivering insights into the market for making better business decisions.

Market Segmentation

  1. China Online Gaming Market Research and Analysis by Game Type
  2. China Online Gaming Market Research and Analysis by Device Type
  3. China Online Gaming Market Research and Analysis by Revenue Model

The Report Covers

  • Comprehensive research methodology of the China online gaming market.
  • This report also includes a detailed and extensive market overview with key analyst insights.
  • An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
  • Analysis of regional regulations and other government policies impacting the China online gaming industry.
  • Insights about market determinants which are stimulating the China online gaming market.
  • Detailed and extensive market segments with regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of market players.

1. Report Summary

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Market Determinants

3.1. Motivators

3.2. Restraints

3.3. Opportunities

4. Market Segmentation

4.1. China Online Gaming Market by Game Type

4.1.1. Role-Playing Game (MMORPG & MMOG)

4.1.2. Action & Adventure Games 

4.1.3. Racing Games 

4.1.4. Simulation Games 

4.1.5. Strategy Games 

4.1.6. Sports Games 

4.1.7. Other Games (Card Games)

4.2. China Online Gaming Market by Device Type

4.2.1. Console

4.2.2. Computer

4.2.3. Mobile Devices

4.2.4. Others (VR)

4.3. China Online Gaming Market by Revenue Model

4.3.1. Free Gaming Services

4.3.2. Paid Gaming Services

5. Company Profiles

5.1. 37 Online Games

5.2. Beijing Kunlun Tech Co., Ltd.

5.3. Giant Network Group Co. Ltd.

5.4. Igg Inc.

5.5. KongZhong Corp.

5.6. Leyou Technologies Holdings Ltd.

5.7. NetDragon Websoft Holdings Ltd.

5.8. NetEase, Inc.

5.9. Nintendo Co., Ltd. 

5.10. Perfect World Co., Ltd. 

5.11. Tencent Holdings Ltd.

5.12. The9 Limited

5.13. THQ Nordic GmbH (Embracer Group AB) 

5.14. Ubisoft Entertainment SA

5.15. Zhejiang Century Huatong Group Co., Ltd.

1. CHINA ONLINE GAMING MARKET RESEARCH AND ANALYSIS BY GAME TYPE, 2019-2026 ($ MILLION)

2. CHINA ONLINE GAMING MARKET RESEARCH AND ANALYSIS BY DEVICE TYPE, 2019-2026 ($ MILLION)

3. CHINA ONLINE GAMING MARKET RESEARCH AND ANALYSIS BY REVENUE MODEL, 2019-2026 ($ MILLION)

1. CHINA ONLINE GAMING MARKET SHARE BY GAME TYPE, 2019 VS 2026 (%)

2. CHINA ONLINE GAMING MARKET SHARE BY DEVICE TYPE, 2019 VS 2026 (%)

3. CHINA ONLINE GAMING MARKET SHARE BY REVENUE MODEL, 2019 VS 2026 (%)

4. CHINA ROLE PLAYING GAME ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

5. CHINA ACTION & ADVENTURE GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

6. CHINA RACING GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

7. CHINA SIMULATION GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

8. CHINA STRATEGY GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

9. CHINA SPORTS GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

10. CHINA OTHER GAMES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

11. CHINA CONSOLE ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

12. CHINA COMPUTER ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

13. CHINA MOBILE DEVICES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

14. CHINA OTHERS ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

15. CHINA FREE GAMING SERVICES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)

16. CHINA PAID GAMING SERVICES ONLINE GAMING MARKET SIZE, 2019-2026 ($ MILLION)