Device as a Service (DAAS) Market

Global Device as a Service (DAAS) Market Research By Type (Hardware, Software, and Services), By Organization Size (Small and Medium-sized Enterprises and Large Enterprises) and By End-User (IT & Telecommunications, Healthcare and Life Sciences, Educational Institutions, Banking, Financial Services and Insurance (BFSI) and Other) Forecast 2021-2027
    Update Available - Forecast 2024-2030   

Published: Jul 2023 | Report Code: OMR2025489 | Category : Cloud and Big data | Delivery Format: /

The global device as a Service (DAAS) market is growing at a considerable CAGR of 7.0% during the forecast period. Increasing demand related to virtual solutions and services, rising cloud computing services adoption is considered as the prime factors affecting and driving the market. Additionally, the rising focus associated with decreasing total cost of ownership along with growing IT efficiency is also estimated to be the key factor that is contributing significantly towards the growth of the market. However, a lack of awareness related to device-as-a-service mode and potential cyber-threat is the major factor constraints that are hindering the growth of the global device as a Service (DAAS) market across the globe. 

Moreover, increasing benefits from the adoption of the Internet of Things (IoT) is one of the key factors that is creating opportunities in the market. New product launches in the market are likely to drive the growth of the global device as a Service (DAAS) market. For instance, in August 2020, CompuCom Systems, Inc. along with Office Depot had introduced a portfolio of IT hardware along with services solutions for businesses of small and medium type with the name “powered by CompuCom”. This would have a wide collection of easy-to-use and scalable technologies needed for small and medium businesses in order to support a digital workplace.

Impact of COVID-19 Pandemic on the Global Device as a Service (DAAS) Market

The global device as a Service (DAAS) market is positively affected by the COVID-19 pandemic since December 2019. The COVID-19 pandemic in the major economies had brought a lot of companies to adopt remote working practices. So, the device-as-a-service model’s adoption is increased as it provides pre-configured hardware along with managing solutions with its cyber defense toolkit.   

Segmental Outlook 

The global device as a service (DAAS) market is segmented based on type, organization size, and end-user. Based on type, the market is segmented into hardware, software, and services. By organization size, the market is segmented into small and medium-sized enterprises and large enterprises. Further, based on end-user the market is segmented into IT & telecommunications, healthcare, and life sciences, educational institutions, banking, financial services and insurance (BFSI), and other (government). 

Global Device as a Service (DAAS) Market Share by End-User 2020 (%)

Global Device as a Service (DAAS) Market Share by End-User

Based on the end-user segment, IT & telecommunications holds a significant share in the market. This is owing to the expansion of IT companies across the globe along with outsourcing of procurement of devices. Additionally, it supports avoiding technological obsolescence and decreasing companies’ costs related to IT budgets which leads to an increase in productivity that is also driving the growth of the segment in the market. 

Regional Outlooks

The global device as a Service (DAAS) market is analyzed based on the geographical regions that are contributing significantly towards the growth of the market. Based on the geography, the market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. North America held a considerable share in 2020 in the global device as a Service (DAAS) market. In North America, rising demand from the IT and telecommunications for device-as-a-service is one of the prime factors affecting the growth of the market in the region. Additionally, the increasing technological advancements along with the existence of a large number of players are some other main factor that is providing support to the growth of the market in the region.

Global Device as a Service (DAAS) Market, by Region 2021-2027

Global Device as a Service (DAAS) Market, by Region

Asia-Pacific will have Considerable Growth in the Global Device as a Service (DAAS) Market

Asia-Pacific region is expected to witness significant growth opportunities for the market. Increasing organization dependency on software and devices for operation purposes in the region is likely to drive the growth of the regional market. Additionally, key market companies expanding their reach along with big organizations involved in outsourcing plum contracts especially in South Korea, China, and India are some other factors that are driving the growth of the market. 

Market Player Outlook

Key players of the global device as a Service (DAAS) market are Dell Inc., Lenovo, Microsoft, Atea Global Services Ltd., and HP Development Co., L.P. To survive in the market, these players adopt different marketing strategies such as product launches and mergers and acquisitions. For instance, in March 2021, Lenovo had introduced the launch of Lenovo Device Intelligence, which is considered its newest Software as a Service (SaaS) tool in India. The Lenovo Device Intelligence will support in solving diagnosing PC issues, along with predicting potential system failures before they occur.  

In June 2021, In UK, one of the companies named Lenovo had introduced a Device As A Service (DAAS) that spans its complete device portfolio. With the support of this, the company will be able to offer Lenovo’s entire portfolio of devices across laptops, desktops, workstations, and tablets with offering divided into 3 layers that include Simplify, Accelerate, and Transform, accessible from Lenovo Partner Hub or Lenovo.com.

The Report Covers

    • Market value data analysis of 2020 and forecast to 2027.

    • Annualized market revenues ($ million) for each market segment.

    • Country-wise analysis of major geographical regions.

  • Key companies operating in the global device as a Service (DAAS) market based on the availability of data, information related to new product launches, and relevant news is also available in the report.

  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.

    • Analysis of market-entry and market expansion strategies.

    • Competitive strategies by identifying ‘who-stands-where in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

Impact of COVID-19 on the Global Device as a Service (DAAS) Industry 

Recovery Scenario of Global Device as a Service (DAAS) Industry

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. By Geography

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis

3.1.1. Overview  

3.1.2. Financial Analysis 

3.1.3. SWOT Analysis

3.1.4. Recent Developments  

3.2. Key Strategy Analysis

3.3. Impact of Covid-19 on Key Players

4. Market Determinants

4.1. Motivators

4.2. Restraints

4.3. Opportunities

5. Market Segmentation

5.1. Global Device as a Service (DAAS) Market by Type

5.1.1. Hardware

5.1.2. Software

5.1.3. Services

5.2. GlobalDevice as a Service (DAAS)Market by Organization Size

5.2.1. Small and Medium-sized Enterprises

5.2.2. Large Enterprises

5.3. Global Device as a Service (DAAS) Market by End-User

5.3.1. IT & Telecommunications

5.3.2. Healthcare and Life Sciences

5.3.3. Educational Institutions

5.3.4. Banking, Financial Services and Insurance (BFSI)

5.3.5. Other(Government)

6. Regional Analysis

6.1. North America

6.1.1. United States

6.1.2. Canada

6.2. Europe

6.2.1. UK

6.2.2. Germany

6.2.3. Italy

6.2.4. Spain

6.2.5. France

6.2.6. Rest of Europe 

6.3. Asia-Pacific

6.3.1. China

6.3.2. India

6.3.3. Japan

6.3.4. South Korea

6.3.5. Rest of Asia-Pacific 

6.4. Rest of the World

7. Company Profiles 

7.1. 3stepIT

7.2. Amazon Web Services, Inc.

7.3. Apple Inc.

7.4. Atea Global Services Ltd.

7.5. CHG-MERIDIAN

7.6. Cisco Systems, Inc.

7.7. Citrix Systems, Inc.

7.8. Cloudalize

7.9. ComputacenterLtd.

7.10. CompuCom Systems, Inc. 

7.11. Dell Inc.

7.12. Econocom

7.13. GRENKE

7.14. HP Development Co., L.P.

7.15. Lenovo

7.16. Microsoft

7.17. Telia Co. AB


1. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS, 2020-2027 ($ MILLION)

2. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET BY TYPE, 2020-2027 ($ MILLION)

3. GLOBAL HARDWARE MARKET BY REGION, 2020-2027 ($ MILLION)

4. GLOBAL SOFTWARE MARKET BY REGION, 2020-2027 ($ MILLION)

5. GLOBAL SERVICES MARKET BY REGION, 2020-2027 ($ MILLION)

6. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET BY ORGANIZATION SIZE, 2020-2027 ($ MILLION)

7. GLOBAL SMALL AND MEDIUM-SIZED ENTERPRISES MARKET BY REGION, 2020-2027 ($ MILLION)

8. GLOBAL LARGE ENTERPRISES MARKET BY REGION, 2020-2027 ($ MILLION)

9. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET BY END-USER, 2020-2027 ($ MILLION)

10. GLOBAL IT & TELECOMMUNICATIONS MARKET BY REGION, 2020-2027 ($ MILLION)

11. GLOBAL HEALTHCARE AND LIFE SCIENCES MARKET BY REGION, 2020-2027 ($ MILLION)

12. GLOBAL EDUCATIONAL INSTITUTIONS MARKET BY REGION, 2020-2027 ($ MILLION)

13. GLOBAL BANKING, FINANCIAL SERVICES AND INSURANCE (BFSI) MARKET BY REGION, 2020-2027 ($ MILLION)

14. GLOBAL OTHER MARKET BY REGION, 2020-2027 ($ MILLION)

15. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2020-2027 ($ MILLION)

16. NORTH AMERICAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

17. NORTH AMERICAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY TYPE, 2020-2027 ($ MILLION)

18. NORTH AMERICAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY ORGANIZATION SIZE, 2020-2027 ($ MILLION)

19. NORTH AMERICAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY END-USER, 2020-2027 ($ MILLION)

20. EUROPEAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

21. EUROPEAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY TYPE, 2020-2027 ($ MILLION)

22. EUROPEAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY ORGANIZATION SIZE, 2020-2027 ($ MILLION)

23. EUROPEAN DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY END-USER, 2020-2027 ($ MILLION)

24. ASIA-PACIFIC DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)

25. ASIA-PACIFIC DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY TYPE, 2020-2027 ($ MILLION)

26. ASIA-PACIFIC DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY ORGANIZATION SIZE, 2020-2027 ($ MILLION)

27. ASIA-PACIFIC DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY END-USER, 2020-2027 ($ MILLION)

28. REST OF THE WORLD DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY TYPE, 2020-2027 ($ MILLION)

29. REST OF THE WORLD DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY ORGANIZATION SIZE, 2020-2027 ($ MILLION)

30. REST OF THE WORLD DEVICE AS A SERVICE (DAAS) MARKET RESEARCH AND ANALYSIS BY END-USER, 2020-2027 ($ MILLION)


1. IMPACT OF COVID-19 ON GLOBAL DEVICE AS A SERVICE (DAAS) MARKET, 2020-2027 ($ MILLION)

2. IMPACT OF COVID-19 ON GLOBAL DEVICE AS A SERVICE (DAAS) MARKET SHARE BY SEGMENT, 2020-2027 ($ MILLION)

3. RECOVERY OF GLOBAL DEVICE AS A SERVICE (DAAS) MARKET, 2021-2027 (%)

4. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET SHARE BY TYPE, 2020 VS 2027 (%)

5. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET SHARE BY ORGANIZATION SIZE, 2020 VS 2027 (%)

6. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET SHARE BY END-USER, 2020 VS 2027 (%)

7. GLOBAL DEVICE AS A SERVICE (DAAS) MARKET SHARE BY GEOGRAPHY, 2020 VS 2027 (%)

8. GLOBAL HARDWARE MARKET BY REGION, 2020 VS 2027 (%)

9. GLOBAL SOFTWARE MARKET BY REGION, 2020 VS 2027 (%)

10. GLOBAL SERVICES MARKET BY REGION, 2020 VS 2027 (%)

11. GLOBAL SMALL AND MEDIUM-SIZED ENTERPRISES MARKET BY REGION, 2020 VS 2027 (%)

12. GLOBAL LARGE ENTERPRISES MARKET BY REGION, 2020 VS 2027 (%)

13. GLOBAL IT & TELECOMMUNICATIONS MARKET BY REGION, 2020 VS 2027 (%)

14. GLOBAL HEALTHCARE AND LIFE SCIENCES MARKET BY REGION, 2020 VS 2027 (%)

15. GLOBAL EDUCATIONAL INSTITUTIONS MARKET BY REGION, 2020 VS 2027 (%)

16. GLOBAL BANKING, FINANCIAL SERVICES AND INSURANCE (BFSI) MARKET BY REGION, 2020 VS 2027 (%)

17. GLOBAL OTHER MARKET BY REGION, 2020 VS 2027 (%)

18. US DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

19. CANADA DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

20. UK DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

21. FRANCE DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

22. GERMANY DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

23. ITALY DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

24. SPAIN DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

25. REST OF EUROPE DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

26. INDIA DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

27. CHINA DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

28. JAPAN DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

29. SOUTH KOREA DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

30. REST OF ASIA-PACIFIC DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)

31. REST OF THE WORLD DEVICE AS A SERVICE (DAAS) MARKET SIZE, 2020-2027 ($ MILLION)