Digital Badges Market is expected to grow at a considerable rate during the forecast period 2019-2025. Digital badges are referred to a validated indicator of accomplishment of some interest or quality, or skill that can be earned in various courses depending on the person’s interest. The introduction of the open digital badging platform has further attracted a large consumer base by providing an easy solution to earn, issue, or display digital badges across the web. The technology has been widely gaining traction across the corporate sector and academic institutions for the purpose of skill recognition and assessment of personal knowledge and skills.

The increasing demand for certified online education courses is majorly offering a potential growth to the global digital badges market. The growing adoption of social learning and digital learning is attributed to increasing competition in individuals across every sector for the accomplishment of certain skills. Digital badges have become an ultimate part of online education, as it intensifies the experience of learning in the education sector, by providing a competitive environment among the course leaners. The US Department of Education has validated and permitted the companies and academic institutions to implement the digital badge technology in their existing learning system. Moreover, the integration and development of blockchain technology with digital badges is anticipated to spur the market growth in the near future.

Geographically, the market is divided into North America, Europe, Asia-Pacific and Rest of the World. North America holds a dominant position in the global digital badges market in 2018. This is majorly attributed to the growing demand for acquiring advanced skills among individuals. Moreover, the increasing collaboration among market players and educational institutions have further propelled the development of advanced technologies in the region. Asia-Pacific is projected to exhibit the fastest growth rate in the global digital badges market during the forecast period. The increasing focus on providing proper employee training along with the increasing demand for digital badges for credential verification and adoption of smart eLearning solutions are some factors that are anticipated to propel the market growth in the near future in Asia-Pacific.

Some of the companies operating in the global digital badges market are Accredible, Accreditrust Technologies, LLC, Badgecraft UAB, Concentric Sky, Inc., Credly, Inc., Discendum Oy, and Nocti Business Solutions, among others. The companies are focused on developing advanced features in digital badges to stay competitive in the market. Geographical expansion, merger & acquisition, partnerships & collaborations, finding a new market or innovate in their core competency in order to expand individual market share are some of the key strategies adopted by major market players. For instance, in July 2018, Credly, Inc. announced the acquisition of Pearson Education’s digital badging business to cater to the rising demand for digital talent recognition and credentialing. Through the acquisition, the company has planned to offer a comprehensive solution suite to its clients consisting talent management system, credential verification, and skill recognition.

Research Methodology

The market study of the global digital badges market is incorporated by extensive primary and secondary research conducted by a research team at OMR.  Secondary research has been conducted to refine the available data to break down the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings the authenticity of our reports.

Secondary Sources Include

• Financial reports of companies involved in the market
• Authentic Public Databases such as the HASTAC (Humanities, Arts, Science, and Technology Alliance and Collaboratory), All Aboard, and others
• Whitepapers, research-papers and news blogs
• Company websites and their product catalog.

The report is intended for IT service providers, badge issuers, investment companies, government organizations for overall market analysis and competitive analysis. The report will serve as a source for 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions.

Market Segmentation

Global digital badges market is segmented on the basis of regional outlook and following segments:

• Global Digital Badges Market Research and Analysis by Offering
• Global Digital Badges Market Research and Analysis by End-User
• Global Digital Badges Market Research and Analysis by Geography

The Report Covers

• Comprehensive research methodology of the global digital badges market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the global digital badges market.
• Insights about market determinants which are stimulating the global digital badges market.
• Detailed and extensive market segments with regional distribution of forecast revenues.
• Extensive profiles and recent developments of market players.