The European online entertainment market is anticipated to at a CAGR of 12.5% during the forecast period. Europe has been holding considerable share in the online entertainment market, and is expected to continue this trend during forecast period, owing to rise in popularity of online gaming and OTT services. Furthermore, the transformational shift from traditional to online gaming has positively impacted the market. Online betting has gained significant traction in the European region, which further supported the growth of the market. Surge in penetration of smartphones integrated with advanced communication functions has revolutionized the OTT services market, which, in turn, is anticipated to boost the market growth during the forecast period.

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The European online entertainment market is segmented based on device and platform. Based on device, the online entertainment market is segmented into laptops/ desktops/tablets, smart TVs/monitors/projectors, and smartphones, virtual reality, and others. The platform segment includes audio streaming, video streaming, gaming, and internet radio. Streaming services have gained significant traction in the European region, owing to benefits such as watching video live or on demand, unified login system, original & unique content, and mobile access. For instance, according to the Global Music Report 2019, paid streaming in Europe increased by 29.2%, whereas physical revenues fell by 19.4% and downloads by 24.3%.

Country-wise, the market is segmented into the UK, Germany, France, Italy, Spain, and Rest of Europe. France is expected to be the fastest growing country in Europe. The boom of audio streaming services in the country is contributing substantially to the growth of the European online entertainment market. Germany is expected to lead the overall market share in Europe owing to an increasing gaming industry and a large share in the video streaming services across the region. 

Apple, Inc., British Broadcasting Corporation (BBC), BT Group PLC, Netflix, Inc., Radionomy (AudioValley S.A.), Spotify AB, The Walt Disney Company, Universal Pictures Subscription Television, Ltd., and Xandrie S.A. are among some of the key online entertainment market players in Europe. 

Research Methodology

The market study of the European online entertainment market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

1. European Online Entertainment Market Research and Analysis by Device
2. European Online Entertainment Market Research and Analysis by Platform

The Report Covers

• Comprehensive research methodology of the European online entertainment market.
• This report also includes a detailed and extensive market overview with the key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the European online entertainment market.
• Insights about market determinants which are stimulating the European online entertainment market.
• Detailed and extensive market segments with the regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.