Healthcare E-Commerce Market

Global Healthcare E-Commerce Market Size, Share & Trends Analysis Report by Type (Drugs & Medical Devices), by Application (Telemedicine, Caregiving Services, and Medical Consultation), and by End-User (Hospitals, Clinics, and Others) for the Forecast Period (2022-2028).
    Update Available - Forecast 2024-2030   

Published: Jul 2023 | Report Code: OMR2026354 | Category : Telecommunication | Delivery Format: /

The global healthcare e-commerce market is anticipated to grow at a significant CAGR of 4.9% during the forecast period. The continuous advancements by key players in the healthcare e-commerce industry and online sales of medication are driving the growth of the market. The various corporates are investing in healthcare e-commerce by introducing several new products and platforms in e-healthcare. For instance, in June 2018, Amazon is acquired the online pharmacy PillPack in a deal that had shaken up the drugstore industry. The move resulted in the strongest indication of Amazon’s intent to push further into the healthcare industry. It threatens to remove one of the few distinguishing factors pharmacy chains have relied on to fend off Amazon, the sale of prescription drugs. 

Impact of COVID-19 Pandemic on Global Healthcare E-Commerce Market

The COVID-19 had a positive impact on the global healthcare e-commerce market. The social distancing measures to avoid the spreading of the virus, limited access to diagnostic centers, and inadequate medical supplies at local pharmacies created a huge demand for online medical solutions and services. The healthcare e-commerce market is tending towards maturity, and several healthcare products are banishing via e-commerce channels. Furthermore, the pandemic period became a challenging time for people, especially those suffering from chronic diseases such as diabetes, cardiovascular diseases, thyroid, etc. Healthcare e-commerce channels provided an online platform for people to do online consultations with medical professionals and purchase medical products and other resources from the convenience of their homes.

Segmental Outlook 

The global healthcare e-commerce market is segmented based on the type, application, and end-user. Based on the type, the market is segmented into drugs and medical devices. Based on the application, the market is sub-segmented into telemedicine, caregiving services, and medical consultation. Based on the end-user, the market is augmented into hospitals, clinics, and others. based on application, the caregiving services are expected to drive the growth of the market. The various players are providing 24*7 caregiving services for different purposes is supporting the healthcare e-commerce market. The Seva at home company provides care services like post-surgical recovery, home care services, meal planning to elder ones. 

Global Healthcare E-Commerce Market Share by Application, 2021 (%)

Global Healthcare E-Commerce Market Share by Application

The Medical Consultation Segment is Expected to Hold a Significant Share in the Global Healthcare E-Commerce Market.

Among all segments, medical consultation based on application is expected to drive the growth of the market. Nowadays, people are shifting towards consulting the doctor online instead of looking for answers on search engines or in-home remedies, which is driving the healthcare e-commerce market The availability of the number of doctors online and the advantage of consulting doctors online through chat or call and getting answers to all healthcare-related queries online is another factor propelling the growth of the market. 

Regional Outlooks

The global healthcare e-commerce market is further segmented based on geography including North America (the US, and Canada), Europe (Italy, Spain, Germany, France, and Others), Asia-Pacific (India, China, Japan, South Korea, and Others), and the Rest of the World (the Middle East & Africa, and Latin America).  The market can be analyzed for a particular region or country level as per the requirement. The North America region is expected to contribute a significant share in the healthcare e-commerce market over the forecast. The expanding alongside advancements in online pharmacies across the region is supporting the growth of the market. 

Global Healthcare E-Commerce Market Growth, by Region 2022-2028

Global Healthcare E-Commerce Market Growth, by Region

The Asia-Pacific Region Expected to Holds the Prominent Share in the Global Healthcare E-Commerce Market.

The Asia-Pacific region is expected to hold a prominent share in the market over the forecast. The companies are expanding their e-commerce healthcare services in growing countries like India, which is propelling the growth of the market. For instance, in November 2021, Flipkart health+ launched in India, starting with the acquisition of the online pharmacy platform Sastasundar.com. With this, Flipkart joins the online pharmacy space with other big players like Amazon and Tata Digital. Flipkart Health+ initiative, the e-commerce major will eventually provide its users access to online medical consultation and diagnostics.

Market Players Outlook

The major companies serving the global healthcare e-commerce market include Alibaba Group Holding Ltd., Amazon.com, Inc., CVS Health Corp., Ebay, Inc., Medlife, DocMorris N.V., Exact Pharmacy, LLC, Flipkart Pvt. Ltd., Lloyds Pharmacy Ltd. and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers & acquisitions, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in December 2021, Wipro GE Healthcare had launched its B2B eCommerce platform, the GE Shop, in India to enable the purchase of medical equipment online. This initiative is aligned to GE’s vision of democratizing access and unlocking better value in healthcare systems across all of India along with the commitment to supporting ease of business for hospitals.

The Report Covers

  • Market value data analysis of 2020 and forecast to 2027.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global healthcare e-commerce market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market entry and market expansion strategies.
  • Competitive strategies by identifying ‘who-stands-where’ in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

Impact of COVID-19 on the Global Healthcare E-Commerce Market

Recovery Scenario of Global Healthcare E-Commerce Market

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. BY Region

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Alibaba Group Holding Ltd.

3.1.1. Overview

3.1.2. Financial Analysis 

3.1.3. SWOT Analysis

3.1.4. Recent Developments

3.2. Amazon.com, Inc.

3.2.1. Overview

3.2.2. Financial Analysis 

3.2.3. SWOT Analysis

3.2.4. Recent Developments

3.3. CVS Health Corp.

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

3.4. Ebay, Inc.

3.4.1. Overview

3.4.2. Financial Analysis 

3.4.3. SWOT Analysis

3.4.4. Recent Developments

3.5. Medlife

3.5.1. Overview

3.5.2. Financial Analysis 

3.5.3. SWOT Analysis

3.5.4. Recent Developments

3.6. Key Strategy Analysis

3.7. Impact of Covid-19 on Key Players

4. Market Segmentation

4.1. Global Healthcare E-Commerce Market by Type

4.1.1. Drugs 

4.1.2. Medical 

4.2. Global Healthcare E-Commerce Market by Typepplication

4.2.1. Telemedicine 

4.2.2. Caregiving Services

4.2.3. Medical consultation

4.3. Global Healthcare E-Commerce Market by End-User

4.3.1. Hospitals 

4.3.2. Clinics 

4.3.3. Others 

5. Regional Analysis

5.1. North America

5.1.1. United States

5.1.2. Canada

5.2. Europe

5.2.1. UK

5.2.2. Germany

5.2.3. Italy

5.2.4. Spain

5.2.5. France

5.2.6. Rest of Europe 

5.3. Asia-Pacific

5.3.1. China

5.3.2. India

5.3.3. Japan

5.3.4. South Korea

5.3.5. Rest of Asia-Pacific 

5.4. Rest of the World

6. Company Profiles 

6.1. DocMorris N.V.

6.2. Exact Pharmacy, LLC

6.3. Flipkart Pvt. Ltd.

6.4. FSA Store

6.5. Kroger Co.

6.6. LIoyds Pharmacy Ltd.

6.7. Mccabes Pharmacy

6.8. Netmeds Store

6.9. Remdi Seniorcare Holding Corp.

6.10. Walgreens Boots Alliance Inc.

1. GLOBAL HEALTHCARE E-COMMERCE MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

2. GLOBAL HEALTHCARE E-COMMERCE BY DRUG MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

3. GLOBAL HEALTHCARE E-COMMERCE BY MEDICAL DEVICES MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

4. GLOBAL HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

5. GLOBAL HEALTHCARE E-COMMERCE FOR TELEMEDICINE MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

6. GLOBAL HEALTHCARE E-COMMERCE FOR CAREGIVING SERVICES MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

7. GLOBAL HEALTHCARE E-COMMERCE FOR MEDICAL CONSULTATION MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

8. GLOBAL HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY END-USER, 2021-2028 ($ MILLION)

9. GLOBAL HEALTHCARE E-COMMERCE FOR HOSPITALS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

10. GLOBAL HEALTHCARE E-COMMERCE FOR CLINICS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

11. GLOBAL HEALTHCARE E-COMMERCE FOR OTHER MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

12. GLOBAL HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2021-2028 ($ MILLION)

13. NORTH AMERICAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

14. NORTH AMERICAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

15. NORTH AMERICAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

16. NORTH AMERICAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY END-USER, 2021-2028 ($ MILLION)

17. EUROPEAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

18. EUROPEAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

19. EUROPEAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

20. EUROPEAN HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY END-USER, 2021-2028 ($ MILLION)

21. ASIA-PACIFIC HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

22. ASIA-PACIFIC HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

23. ASIA-PACIFIC HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

24. ASIA-PACIFIC HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY END-USER, 2021-2028 ($ MILLION)

25. REST OF THE WORLD HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

26. REST OF THE WORLD HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

27. REST OF THE WORLD HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

28. REST OF THE WORLD HEALTHCARE E-COMMERCE  MARKET RESEARCH AND ANALYSIS BY END-USER, 2021-2028 ($ MILLION)

1. IMPACT OF COVID-19 ON GLOBAL HEALTHCARE E-COMMERCE  MARKET, 2021-2028 ($ MILLION)

2. IMPACT OF COVID-19 ON GLOBAL HEALTHCARE E-COMMERCE  MARKET BY SEGMENT, 2021-2028 ($ MILLION)

3. RECOVERY OF GLOBAL HEALTHCARE E-COMMERCE  MARKET, 2021-2028 (%)

4. GLOBAL HEALTHCARE E-COMMERCE  MARKET SHARE BY TYPE, 2021 VS 2028 (%)

5. GLOBAL HEALTHCARE E-COMMERCE BY DRUGS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

6. GLOBAL HEALTHCARE E-COMMERCE BY MEDICAL DEVICES MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

7. GLOBAL HEALTHCARE E-COMMERCE  MARKET SHARE BY APPLICATION, 2021 VS 2028 (%)

8. GLOBAL HEALTHCARE E-COMMERCE  FOR TELEMEDICINE MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

9. GLOBAL HEALTHCARE E-COMMERCE FOR CAREGIVING SERVICES MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

10. GLOBAL HEALTHCARE E-COMMERCE FOR MEDICAL CONSULTATION MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

11. GLOBAL HEALTHCARE E-COMMERCE  MARKET SHARE BY END-USER, 2021 VS 2028 (%)

12. GLOBAL HEALTHCARE E-COMMERCE  FOR HOSPITALS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

13. GLOBAL HEALTHCARE E-COMMERCE FOR CLINICS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

14. GLOBAL HEALTHCARE E-COMMERCE FOR OTHER MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

15. GLOBAL HEALTHCARE E-COMMERCE  MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

16. US HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

17. CANADA HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

18. UK HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

19. FRANCE HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

20. GERMANY HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

21. ITALY HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

22. SPAIN HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

23. REST OF EUROPE HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

24. INDIA HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

25. CHINA HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

26. JAPAN HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

27. SOUTH KOREA HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

28. REST OF ASIA-PACIFIC HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)

29. REST OF THE WORLD HEALTHCARE E-COMMERCE  MARKET SIZE, 2021-2028 ($ MILLION)