Mobile Backend as a Service baas Market

Global Mobile Backend as a Service baas Market Size, Share & Trends Analysis Report by Type (Consumer BaaS, and Enterprise BaaS) by Services (Data Storage, Identity Management, Push Notification, Analytics, Marketing Automation, and Gamification) by End-users (Banking, Financial Services, and Insurance, Education, Public Sector and Utilities, Healthcare and Life Sciences, Organizations, Media and Entertainment, Telecommunication and IT, Chemical, and Others) and Forecast (2021-2027)
    Update Available - Forecast 2024-2030   

Published: Jul 2023 | Report Code: OMR2024531 | Category : Analytics | Delivery Format: /

The Global Mobile Backend as a Service baas market is expected to grow at a CAGR of 65% during the forecast period. Mobile backend as a service (MBaaS), also known as backend as a service (BaaS), is a model for providing web and mobile app developers with a way to connect their apps to backend cloud storage and APIs exposed by  backend applications, as well as features like push notifications, user management, and integration with social networking services. Application programming interfaces (APIs) and Custom software development kits (SDKs) are used to deliver these services.

The growing use of MBaaS services among SMEs and businesses, as well as the increase in the number of mobile apps, provides market expansion. The increasing demand for rapid deployment and development of cloud-based apps via smartphones is one of the key drivers of the Cloud/Mobile Backend as a Service Market's growth. Mobile Backend as a Service (MBaaS) is a new way of building mobile applications systems, that also has a larger scope in terms of designing, deploying, and managing the mobile app lifecycle, boosting the market growth.

In June 2020, Slack Technologies of San Francisco and Amazon Web Services of Seattle announced a strategic partnership, promising new solutions to improve enterprise workforce collaboration. This is  significant because of the increase in remote workers,  due to the coronavirus (COVID-19) pandemic's stay-at-home advisories and non-essential business closures.. AWS and Slack enable developer teams to interact and innovate quicker on the front end with applications, while also allowing them to manage their backend cloud infrastructure more efficiently.

Market Coverage

  • The market number available for – 2020-2027
  • Base year- 2020
  • Forecast period- 2021-2027
  • Segment Covered- 

o By Type

o By Application

  • Competitive Landscape- Oracle Corporation, Microsoft, KII Corporation, IBM Corporation, Built.IO Backend, and Appcelerator, among others.  

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominates the market in base year?
  • Which segment and region will project fastest growth in the market?
  • How COVID-19 impacted the market?

o Recovery Timeline

o Deviation from pre-COVID forecast

o Most affected region and segment

  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Market Segmentation

Global MBaaS Market is segmented by Type

o Consumer BaaS

o Enterprise BaaS

Global MBaaS Market is segmented by  Services

o Data Storage

o Identity Management

o Push Notification

o Analytics

o Marketing Automation

o Gamification

Global MBaaS market is segmented by End-users

o Banking

o Financial Services and Insurance

o Education

o Public Sector and Utilities

o Healthcare and Life Sciences

o Organizations

o Media and Entertainment

o Telecommunication and IT

o Chemical

o Others

Global MBaaS market is segmented by Region 

North America

  • United States
  • Canada

Europe

  • UK
  • Germany
  • Italy
  • Spain
  • France
  • Rest of Europe 

Asia-Pacific

  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific 

Rest of the World