North America's fast food and quick service restaurant market are anticipated to grow at a CAGR 4.7% during the forecast period. The market growth across the region is attributed to the increasing number of fast-food chains and franchises. Additionally, the continuously evolving consumer demand across the region is driving fast food and quick service restaurant to offer new products. For instance, in 2019, Taco Bell owned by Yum! Brand, as part of its “Tacos with a Side of Purpose” initiative, added a dedicated vegan-friendly menu in the US. 

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North America fast food and quick service restaurants market is segmented based on product type, category, store type, and distribution channels. Based on the product type, the market is sub-segmented into burger & sandwich, pizza & pasta, beverages, desserts, salads, donuts, and other products. Burger & sandwich and Pizza & pasta is expected to hold a major market share during the forecast period. By category, the market is segmented into vegetarian food, non-vegetarian food, and vegan food. Vegan food is expected to witness considerable market growth during the forecast period. Based on the store type, the market is segmented into a chain store and independent store. Chain store segment is expected to hold a major market share in the North American fast food and quick service restaurants industry. Further, based on the distribution channel, the market is sub-segmented into online and offline. The market is aggressively shifting toward online channels however offline still holds a major market share during the forecast period. 

The key players of the North America fast food and quick service restaurants market include Chipotle Mexican Grill, Inc, McDonald's Corp, Papa John's International, Inc, Restaurant Brands International Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers, and acquisitions, collaborations with government, and funding, to stay competitive in the market. 

Research Methodology

The market study of North America fast food and quick service restaurants market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts to bring more authenticity to the reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for FMCG companies, food retailers, fast food companies,  venture capitalists, seed funders, start-ups, product manufacturers & distributors, research organizations, government, and other related organizations for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, products offered by the companies, and future market opportunities. The report will serve as a source for a 360-degree analysis of the market thoroughly delivering insights into the market for making better business decisions.

Market Segmentation

1. North America Fast food and quick service restaurants Market Research and Analysis by Product Type
2. North America Fast food and quick service restaurants Market Research and Analysis by Category 
3. North America Fast food and quick service restaurants Market Research and Analysis by Distribution Channel.

The Report Covers

• Comprehensive research methodology of North America fast food and quick service restaurants market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting North America fast food and quick service restaurants market.
• Insights about market determinants which are stimulating the North America fast food and quick service restaurants market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.