North American tea and tea-based beverages market was valued at around $11.7 billion in 2018, which is further estimated to reach around $16.6 billion in 2025 at a CAGR of 5.0% during the forecast period. The market in North America is growing due to the increasing demand for unadulterated organic tea-based products, such as green tea. The US and Canada have been analyzed in the North American tea and tea-based beverages market. Among these two countries, the US is the leading importer in the North American market. Shifting trend towards healthy beverages, high consumption of tea, and presence of a smaller number of tea growers in the US is contributing towards the increasing import of tea and tea-based beverages in the country. 

At present, total tea consumption growth is backed by rapid growth in per capita incomes across emerging economies of the globe. Increasingly urban and young population pool entering the middle-class segment is surging the consumption of tea and tea-based beverages. Besides, this pool is also willing to pay for premium tea products; thereby, influencing the overall value of the tea and tea based-beverages market. Whereas, in developed economies, such as in the US, shifting trend of consumers towards premiumization and branded on-the-go beverages have augmented the tea and tea-based beverages market.

Tea and tea-based drinks are considered to be the most convenient hot drinks. Due to its easy availability and accessibility in all food retail formats, RTD tea has been the most popular format of flavored tea and tea-based beverages in recent years. In recent years, the increasing demand for on-the-go health drinks has boosted the market prospects of the North American market for tea and tea-based drinks. 

The North American tea and tea-based beverages market is segmented on the basis of type, format, and nature. On the basis of type, it is segmented into green tea, black tea, oolong tea, and herbal tea. Furthermore, based on format, it is divided into ready-to-drink (RTD), loose tea powder, and tea bags. Moreover, based on nature, it is sub-segmented into organic and conventional. There are several companies offering tea and tea-based beverages; some major players of this market include Tata Global Beverages, R.Twining and Co., Ltd., The Republic of Tea, Inc., Nestle, Starbucks Corp., Unilever Group, and Associated British Foods PLC.

Research Methodology

The market study of the North American tea and tea-based beverages market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity in our reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for drink manufactures and private companies for overall market analysis and competitive analysis. The report provides in-depth analysis on market size, intended quality of the service preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

1. North American Tea and Tea-Based Beverages Market Research and Analysis by Type
2. North American Tea and Tea-Based Beverages Market Research and Analysis by Format
3. North American Tea and Tea-Based Beverages Market Research and Analysis by Nature 

The Report Covers

• Comprehensive research methodology of the North American tea and tea-based beverages market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the North American tea and tea-based beverages market.
• Insights about market determinants which are stimulating the North American tea and tea-based beverages market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.