Oral Hygiene Market
Global Oral Hygiene Market Size, Share & Trends Analysis Report by Product Type (Hygiene Products (Toothpaste, Dental Rinse/ Mouthwash, Fresh Breath Strips, Chewing Gums, and Others), and Hygiene Accessories (Toothbrush, Dental Floss, Tongue Cleaners, and Others), By Distribution Channel (Offline Channels and Online Channels) Forecast, 2021-2027 Update Available - Forecast 2024-2030
The global oral hygiene market is projected to grow at a modest CAGR of 3.8% during the forecast period (2021-2027). The major aspect that drives the growth of the market is the growing awareness about oral hygiene as there is the rising prevalence of dental caries, periodontal diseases, and other dental diseases among the people across the globe. Besides, rising dental healthcare expenditure, an increase in the number of small/private clinics with dental dispensaries are some other factors that contribute to the growth of the oral hygiene market over the forecast period. Further, various seminars and programs conducted by the stakeholders to increase awareness regarding dental hygiene and demonstrate newly introduced and technologically advanced products also aid in the growth of the market over the forecast period. On the other hand, this also allows players to showcase their product portfolio, thereby enhancing the adoption of oral care products.
Segmental Outlook
The global oral hygiene market is segmented on the basis of product type and distribution channels. Based on the product type, the global oral hygiene market is segmented as hygiene products and hygiene accessories. The hygiene products segment is further sectioned as toothpaste, dental rinse/ mouthwash, fresh breath strips, chewing gums, and others. While, the hygiene accessories segment is sectioned as toothbrushes, dental floss, tongue cleaners, and others. Based on the distribution channel, the global oral hygiene market is segmented as offline channels and online channels.
Hygiene Accessories Segment to Hold a Significant Share in the Market
Amongst the product type segment of the global oral hygiene market, the hygiene accessories segment is projected to hold the most lucrative share in the market. The hygiene accessories segment is sectioned as toothbrushes, dental floss, tongue cleaners, and others. The segmental growth of the market is accredited to the requirement for the frequent replacements of the hygiene accessories. Among these accessories, the toothbrush segment is likely to significantly over the forecast period. This is attributed to the availability of a wide range of variety of toothbrushes in the market such as manual, electric (rechargeable), and battery-powered (non-rechargeable) toothbrushes. Growing awareness about oral health and technological innovations in the electric toothbrushes industry are the factors that drive the segmental growth of the market.
Global Oral Hygiene Market, by Product Type 2020 (%)
Regional Outlook
The global oral hygiene market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. The North American region is projected to hold a significant market share. The US and Canada are the major economies primarily contributing to the growth of the oral hygiene market in the region. The regional growth of the market is accredited to the high disposable incomes of the people in the country such as the US, adoption of more advanced oral hygiene products such as electric toothbrushes and fresh breath strips among others. Moreover, there is also a substantial presence of skilled dental hygienists in the country, which is expected to result in a higher growth rate of the market. Further, the Asia-Pacific region is also likely to grow substantially over the forecast period. The regional growth of the market is accredited to the growing prevalence of dental caries and other periodontal diseases in children and adults, rising awareness about oral healthcare, along with increasing healthcare expenditure.
Global Oral Hygiene Market, by Region 2020 (%)
Market Players Outlook
The prominent players functioning in the global oral hygiene market include 3M Co., Unilever PLC, GlaxoSmithKline Plc, The Procter & Gamble Inc., Johnson & Johnson Service Inc., Henkel AG & Co. KGaA, and The Himalaya Drug Co. among others. These key manufacturers are adopting various strategies such as new product launches and approvals, mergers and acquisitions, partnerships and collaborations, and many others in order to thrive in a competitive environment. For instance, in April 2020, Perrigo Co. Plc, an Ireland based company completely acquired the oral care assets of High Ridge Brands, based in the US, including Dr. Fresh, LLC. This acquisition done by the company will aid in serving the large pool
The Report Covers
- Market value data analysis of 2020 and forecast to 2027.
- Annualized market revenues ($ million) for each market segment.
- Country-wise analysis of major geographical regions.
- Key companies operating in the global oral hygiene market. Based on the availability of data, information related to pipeline products, and relevant news is also available in the report.
- Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
- Analysis of market-entry and market expansion strategies.
- Competitive strategies by identifying ‘who-stands-where’ in the market.
1. Report Summary
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Geography
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Competitive Dashboard
3.2. Key Strategy Analysis
3.3. Key Company Analysis
3.3.1. 3M Co.
3.3.1.1. Overview
3.3.1.2. Financial Analysis
3.3.1.3. SWOT Analysis
3.3.1.4. Recent Developments
3.3.2. Unilever PLC
3.3.2.1. Overview
3.3.2.2. Financial Analysis
3.3.2.3. SWOT Analysis
3.3.2.4. Recent Developments
3.3.3. GlaxoSmithKline Plc
3.3.3.1. Overview
3.3.3.2. Financial Analysis
3.3.3.3. SWOT Analysis
3.3.3.4. Recent Developments
3.3.4. The Procter & Gamble Inc.
3.3.4.1. Overview
3.3.4.2. Financial Analysis
3.3.4.3. SWOT Analysis
3.3.4.4. Recent Developments
3.3.5. Johnson & Johnson Service Inc.
3.3.5.1. Overview
3.3.5.2. Financial Analysis
3.3.5.3. SWOT Analysis
3.3.5.4. Recent Developments
4. Market Determinants
4.1. Motivators
4.2. Restraints
4.3. Opportunities
5. Market Segmentation
5.1. Global Oral Hygiene Market by Product Type
5.1.1. Hygiene Products
5.1.1.1. Toothpaste
5.1.1.2. Dental Rinse/ Mouthwash
5.1.1.3. Fresh Breath Strips
5.1.1.4. Chewing Gums
5.1.1.5. Others
5.1.2. Hygiene Accessories
5.1.2.1. Toothbrush
5.1.2.2. Dental Floss
5.1.2.3. Tongue Cleaners
5.1.2.4. Others
5.2. Global Oral Hygiene Market by Distribution Channel
5.2.1. Offline Channels
5.2.2. Online Channels
6. Regional Analysis
6.1. North America
6.1.1. United States
6.1.2. Canada
6.2. Europe
6.2.1. UK
6.2.2. Germany
6.2.3. Italy
6.2.4. Spain
6.2.5. France
6.2.6. Rest of Europe
6.3. Asia-Pacific
6.3.1. China
6.3.2. India
6.3.3. Japan
6.3.4. ASEAN
6.3.5. South Korea
6.3.6. Rest of Asia-Pacific
6.4. Rest of the World
7. Company Profiles
7.1. Avon Products Inc.
7.2. Church & Dwight Co. Inc.
7.3. Colgate-Palmolive Co.
7.4. Dabur India Ltd.
7.5. Dr. Fresh LLC
7.6. GC Corp.
7.7. Henkel AG & Co. KGaA
7.8. Koninklijke Philips N.V.
7.9. LG Household and Health Care Ltd.
7.10. Lion Corp.
7.11. Perrigo Co. Plc
7.12. Sunstar Suisse S.A.
7.13. The Himalaya Drug Co.
7.14. Ultradent Products Inc.
1. GLOBAL ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2020-2027 ($ MILLION)
2. GLOBAL HYGIENE PRODUCTS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
3. GLOBAL TOOTHPASTE MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
4. GLOBAL DENTAL RINSE/ MOUTHWASH MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
5. GLOBAL FRESH BREATH STRIPS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
6. GLOBAL CHEWING GUMS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
7. GLOBAL OTHER HYGIENE PRODUCTS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
8. GLOBAL HYGIENE ACCESSORIES MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
9. GLOBAL TOOTHBRUSH MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
10. GLOBAL DENTAL FLOSS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
11. GLOBAL TONGUE CLEANERS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
12. GLOBAL OTHER HYGIENE ACCESSORIES MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
13. GLOBAL ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2020-2027 ($ MILLION)
14. GLOBAL OFFLINE CHANNELS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
15. GLOBAL ONLINE CHANNELS MARKET RESEARCH AND ANALYSIS BY REGION, 2020-2027 ($ MILLION)
16. GLOBAL ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2020-2027 ($ MILLION)
17. NORTH AMERICAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)
18. NORTH AMERICAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2020-2027 ($ MILLION)
19. NORTH AMERICAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2020-2027 ($ MILLION)
20. EUROPEAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)
21. EUROPEAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2020-2027 ($ MILLION)
22. EUROPEAN ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2020-2027 ($ MILLION)
23. ASIA-PACIFIC ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2020-2027 ($ MILLION)
24. ASIA-PACIFIC ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2020-2027 ($ MILLION)
25. ASIA-PACIFIC ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2020-2027 ($ MILLION)
26. REST OF THE WORLD ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY PRODUCT TYPE, 2020-2027 ($ MILLION)
27. REST OF THE WORLD ORAL HYGIENE MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2020-2027 ($ MILLION)
1. GLOBAL ORAL HYGIENE MARKET SHARE BY PRODUCT TYPE, 2020 VS 2027 (%)
2. GLOBAL ORAL HYGIENE MARKET SHARE BY DISTRIBUTION CHANNEL, 2020 VS 2027 (%)
3. GLOBAL ORAL HYGIENE MARKET SHARE BY GEOGRAPHY, 2020 VS 2027 (%)
4. US ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
5. CANADA ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
6. UK ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
7. FRANCE ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
8. GERMANY ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
9. ITALY ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
10. SPAIN ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
11. ROE ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
12. INDIA ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
13. CHINA ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
14. JAPAN ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
15. ASEAN ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
16. SOUTH KOREA ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
17. REST OF ASIA-PACIFIC ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
18. REST OF THE WORLD ORAL HYGIENE MARKET SIZE, 2020-2027 ($ MILLION)
