The global (OTT Over the Top) media services is expected to grow at a significant CAGR during the forecast period. It refers to services that are mainly associated to deliver media-based services including videos, movies, TV shows and other digital programs without any cable or satellite support required for television subscription. The most applicable feature offered by OTT is that the viewer on demand can watch and download the content digitally. OTT Media Services deliver the content on PCs, smartphones, laptops, tablets and consoles directly over an internet connection.
The increasing demand for live streaming channels, online gaming and surging integration of OTT services are some most dominant factors that are projected to leverage the market growth. As the demand for subscription video on demand (SVoD) services is growing with a significant rate and variety of content available in the media and entertainment sector is anticipated to boost the market growth of the global OTT media services market during the forecast period. The market growth is rapidly increased during the COVID-19 pandemic, as the demand for OTT services gained substantial growth during the period. The rising installation of smart TVs and growing demand for high-speed media transmission and enhanced video quality are some factors that are further expected to drive the market growth.
Market Coverage
o By Type
o By Platform
o By End-User
Key questions addressed by the report
o Recovery Timeline
o Deviation from pre-COVID forecast
o Most affected region and segment
Global OTT Media Services Market Report Segment
By Type
o VoIP
o SMS
o Apps
o Cloud Services
o Others
By Platform
o Smart phones
o Smart TVs
o Laptops
o Tablets
o Gaming Consoles
o Set-Top Box
o Others
By End User
o Household
o Commercial
Global OTT Media Services Market Report Segment by Region
North America
Europe
Asia-Pacific
Rest of the World