Plant-Based Protein Supplement Market

Global Plant-Based Protein Supplement Market Size, Share & Trends Analysis Report by Type (Soy Protein, Rice Protein, Pea Protein, Wheat Protein, And Others), By Form (Powder and Ready-To-Drink (RTD)), By Application (Sports Nutrition and Additional Nutrition), and by Distribution Channel (Hyper/Supermarkets, E-Commerce, and Pharmacies) Forecast Period (2022-2028)
    Update Available - Forecast 2024-2030   

Published: Jul 2023 | Report Code: OMR2026358 | Category : Food Ingredient | Delivery Format: /

The global Plant-Based Protein Supplement market is anticipated to grow at a significant CAGR of around 8.1% during the forecast period. Increasing awareness of the benefits associated with plant-based protein supplements daily consumption of concentrated nutrients due to ti this there is growing dietary supplements demand. Several hectic lifestyles and urbanization is propelling the prevalence of lifestyle-related severe health conditions. As per the information provided by Global Diabetes Community UK, it has stated that in 2018, across the globe there were 415 million diabetic patients and by 2040, it will reach 642 million people in the globe. Moreover, the increasing prevalence of obesity, diabetes, and CVD is also propelling the market to grow. Several studies have proved that minimum consumption of proteins daily basis will help in the prevention of various lifestyle-related diseases. Furthermore, in the current time, there is wider acceptance among consumers about the importance of the intake of protein supplements that prevent deteriorating health conditions. These are factors that are helping the growth of the plant-based protein supplements market. Lack of awareness regarding plant-based protein supplement products and various challenges faced in the improvement of palatability of plant-based protein are factors that are restraining the market to grow.

Impact Of COVID-19 Pandemic On Global Plant-Based Protein Supplement Market

In COVID-19, due to demand for high immunity-boosting products people were more relying on plant-based protein supplements, and owing to the high consumption of plant-based protein supplements sales were increased and the demand was also increased. As per the information provided by the Plant-Based Foods Association (PBFA) and SPINS in May 2020, stated that in US retail sales of plant-based foods have considerably outpaced total food sales during COVID-19, total plant-based foods sales grew by 27%, which is 35% faster than total retail food. In COVID-19 were more focused on the products that help in immune-boosting and goos for health hence, they were buying more vegan supplements due to their properties such as healthier and safer in Comparision to animal-based proteins. However, the increasing concerns that surround food safety are expected to boost the demand for this supplement after the pandemic also.

Segmental Outlook 

The global plant-based protein supplement market is segmented based on the type, form, application, and distribution channel. On the basis of type, the market is segmented into soy protein, rice protein, pea protein, wheat protein, and others. Based on the form the market is sub-divided into powder and RTD. On the basis of application, the market is sub-segmented into sports nutrition and additional nutrition. Based on the distribution channel, the market is sub-classified into hyper/supermarket. E-commerce and pharmacies. Among the form segment, the RTD sub-segment is dominating, attributed to fast-paced and busy lifestyle and the rising increase in the number of gym and fitness centers is augmenting market growth due to the consumer are serving to switch to quick and healthy beverages. Moreover, the piercing of RTD plant-based protein offers nutrients and promotes active lifestyles in taste-enhancing flavors, that includes chocolate, coffee, vanilla-infused with organic ingredients, veggies, maple syrups, and others. Moreover, the increase in demand for RTD sports nutrition by fitness enthusiasts and athletes is propelling the market to the fastest growth.

Global Plant-Based Protein Supplement Market Share By Type, 2021 (%)

Global Plant-Based Protein Supplement Market Share By Type

The Soy Protein is Dominating in The Global Plant-Based Protein Supplement Market

Soy protein is dominating due to its nutritional value and several benefits associated with it. Moreover, from vegetarians, vegans, or consumers that are lactose-intolerant, soy protein serves as the major source of proteins and nutrients to their diet to them. A benefit such as it contain very little fat content and less proportion of cholesterol and is also used to make infant soy formula as well as various other types of meat and dairy alternatives. Moreover, the growing preference for soy protein supplements as a vegan protein source, that is coupled with its composition of ingredients that includes glutamine and BCAAs that aid in muscle recovery and fast absorption are the factors attributed to the dominance of the plant sed protein supplements market. Furthermore, it also enhances the body's immune function, promotes bone health, and prevents cardiovascular diseases and the rising awareness regarding glutamic disorders and lactose intolerance the demand for soy protein is been increasing and due to such factors, the market is also growing.

Regional Outlooks

The global plant-based protein supplement market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East &Africa, and Latin America. Fastly occurring major sensor and consumer electronics vendors are further propelling the market to grow in the Asia Pacific region. North America is dominating due to higher consumer awareness in this region regarding the impact of animal-based proteins and the health benefits from plant-based proteins are the factor driving the growth of the market followed by Europe owing to increasing emphasis on healthy living, growing trend of preventive health care and among others.

Global Plant-Based Protein Supplement Market Growth, By Region 2022-2028

Global Plant-Based Protein Supplement Market Growth, By Region

The Asia Pacific  Region is Projected to be the Fastest Growing in The Global Plant-Based Protein Supplement Market

In the Asia Pacific region, the consumption of dietary supplements has increased due to consumers are becoming more health-conscious. Moreover, with the growing consumer purchasing of different brands are becoming more accessible in the Asia Pacific region the plant-based supplements market is expected to grow. Furthermore, the explosion of vegan supplements in the countries such as India, China, and Indonesia are also contributing to market growth. For instance, in October 2021, FreshEzy Foodtech Pvt Limited it has launched MIGHTY, a ready-to-cook and eat a range of plant-based protein. MIGHTY is to delight the taste buds while nourishing the body in a convenient and far more accessible manner. Additionally increasing internet penetration, and online shopping-commerce are the fastest-growing attributed to it person is more addressed to the beneficial plant-based protein supplements attracted towards it are a factor2 that is propelling the market growth. 

Market Players Outlook

The major companies serving the global Plant-Based Protein Supplement market include Abbott, AMCO Proteins, Glanbia plc., MusclePharm, NOW Health Group, Inc., The Bountiful Co., True Nutrition, WOODBOLT DISTRIBUTION LLC, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers & acquisitions, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in January 2022, Ginsters launched a Vegan creamy garlic mushroom slice that is aimed at flexitarians that are interested in trying a vegan diet. Moreover, LoveRaw launched three new products such as Smooth Choc, Caramel, and Orange bars to help meet demand during Veganuary 2022, this is gluten-free and free from palm oil and artificial ingredients. Candy Kitten has also launched Etom Mess flavored sweets with its the company is changing to a fully vegan company.

The Report Covers

  • Market value data analysis of 2021 and forecast to 2028.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global Plant-Based Protein Supplement market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market entry and market expansion strategies.
  • Competitive strategies by identifying ‘who-stands-where’ in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

Impact of COVID-19 on the Global Plant-based Protein Supplements  Market

Recovery Scenario of Global Plant-based Protein Supplements  Market

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. BY Region

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. AMCO Proteins

3.1.1. Overview

3.1.2. Financial Analysis 

3.1.3. SWOT Analysis

3.1.4. Recent Developments

3.2. Danone S.A.

3.2.1. Overview

3.2.2. Financial Analysis 

3.2.3. SWOT Analysis

3.2.4. Recent Developments

3.3. Glanbia plc.

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

3.4. MusclePharm

3.4.1. Overview

3.4.2. Financial Analysis 

3.4.3. SWOT Analysis

3.4.4. Recent Developments

3.5. True Nutrition

3.5.1. Overview

3.5.2. Financial Analysis 

3.5.3. SWOT Analysis

3.5.4. Recent Developments

3.6. Key Strategy Analysis

3.7. Impact of Covid-19 on Key Players

4. Market Segmentation

4.1. Global Plant-based Protein Supplements  Market by Type

4.1.1. Soy Protein

4.1.2. Rice Protein

4.1.3. Pea Protein

4.1.4. Wheat Protein

4.1.5. Others

4.2. Global Plant-based Protein Supplements  Market by Form

4.2.1. Powder

4.2.2. Ready To Drink (RTD)

4.3. Global Plant-based Protein Supplements  Market by Application

4.3.1. Sports Nutrition

4.3.2. Additional Nutrition

4.4. Global Plant-based Protein Supplements  Market by Distribution Channel 

4.4.1. Hypermarket/Supermarket

4.4.2. E-Commerce

4.4.3. Pharmacies

4.4.4. Others

5. Regional Analysis

5.1. North America

5.1.1. US

5.1.2. Canada

5.2. Europe

5.2.1. UK

5.2.2. Germany

5.2.3. Italy

5.2.4. Spain

5.2.5. France

5.2.6. Rest of Europe 

5.3. Asia-Pacific

5.3.1. China

5.3.2. India

5.3.3. Japan

5.3.4. South Korea

5.3.5. Rest of Asia-Pacific 

5.4. Rest of the World

6. Company Profiles

6.1. Abbott 

6.2. BENEO GmbH

6.3. GNC Holdings, LLC

6.4. Herbalife Nutrition

6.5. Hormel Foods Corp.

6.6. Kerry Group plc

6.7. NOW Health Group, Inc.

6.8. Nutiva Inc. 

6.9. Nuzest Life Pty Ltd 

6.10. Orgain, Inc. 

6.11. POST HOLDINGS, INC.

6.12. Reliance Private Label Supplements

6.13. Roquette Frères

6.14. Sakara Life, Inc 

6.15. The Bountiful Co.

6.16. Tiba Starch & Glucose Manufacturing Co.

6.17. TRANSPARENT LABS

6.18. Vega 

6.19. Vital

6.20. WOODBOLT DISTRIBUTION LLC

1. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

2. GLOBAL PLANT-BASED SOY PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

3. GLOBAL PLANT-BASED RICE PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($MILLION) 

4. GLOBAL PLANT-BASED PEA PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($MILLION)

5. GLOBAL PLANT-BASED WHEAT PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($MILLION)

6. GLOBAL OTHER PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($MILLION) 

7. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY FORM, 2021-2028 ($ MILLION)

8. GLOBAL  PLANT-BASED POWDER PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

9. GLOBAL PLANT-BASED RTD PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

10. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

11. GLOBAL  PLANT-BASED PROTEIN SUPPLEMENTS IN SPORT NUTRITIONAL MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

12. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS IN ADITIIONAL NUTRITION MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

13. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)

14. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR HYPERMARKET/SUPER MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

15. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR E-COMMERCE MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

16. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR PHARMACIES MARKET RESEARCH AND ANALYSIS BY REGION, 2021-2028 ($ MILLION)

17. NORTH AMERICAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

18. NORTH AMERICAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

19. NORTH AMERICAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY FORM, 2021-2028 ($ MILLION)

20. NORTH AMERICAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

21. NORTH AMERICAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)

22. EUROPEAN PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

23. EUROPEAN PLANT-BASED PROTEIN SUPPLEMENTS  MARKET RESEARCH AND ANALYSIS BY TYPES, 2021-2028 ($ MILLION)

24. EUROPEAN TRANSGENIC SEED MARKET RESEARCH AND ANALYSIS BY FORM, 2021-2028 ($ MILLION)

25. EUROPEAN PLANT-BASED PROTEIN SUPPLEMENTS  MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

26. EUROPEAN TRANSGENIC SEED MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)

27. ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

28. ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

29. ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY FORM, 2021-2028 ($ MILLION)

30. ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

31. ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2021-2028 ($ MILLION)

32. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2021-2028 ($ MILLION)

33. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY TYPE, 2021-2028 ($ MILLION)

34. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY FORM, 2021-2028 ($ MILLION)

35. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY APPLICATION, 2021-2028 ($ MILLION)

36. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET RESEARCH AND ANALYSIS BY DISTRINUTION CHANNEL, 2021-2028 ($ MILLION)

1. IMPACT OF COVID-19 ON GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET, 2021-2028 ($ MILLION)

2. IMPACT OF COVID-19 ON GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS MARKET BY SEGMENT, 2021-2028 ($ MILLION)

3. RECOVERY OF GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS   MARKET, 2021-2028 (%)

4. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SHARE BY TYPE, 2021 VS 2028 (%)

5. GLOBAL PLANT-BASED SOY PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

6. GLOBAL PLANT-BASED RICE PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

7. GLOBAL PLANT-BASED PEA PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

8. GLOBAL PLANT-BASED WHEAT PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

9. GLOBAL PLANT-BASED OTHERS PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

10. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SHARE BY FORM, 2021 VS 2028 (%)

11. GLOBAL PLANT-BASED POWDER PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

12. GLOBAL PLANT-BASED RTD PROTEIN SUPPLEMENTS MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%

13. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SHARE BY APPLICATION, 2021 VS 2028 (%)

14. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS IN SPORTS NUTRITION MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

15. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS IN ADITTIONAL NUTRITION MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

16. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SHARE BY DISTRIBUTION CHANNEL, 2021 VS 2028 (%)

17. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR HYPERMARKET/SUPER MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

18. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR E-COMMERCE MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

19. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS FOR PHARMCIES MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

20. GLOBAL PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SHARE BY GEOGRAPHY, 2021 VS 2028 (%)

21. US PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SIZE, 2021-2028 ($ MILLION)

22. CANADA PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SIZE, 2021-2028 ($ MILLION)

23. UK PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

24. FRANCE PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

25. GERMANY PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

26. ITALY PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

27. SPAIN TRANSGENIC SEED  MARKET SIZE, 2021-2028 ($ MILLION)

28. REST OF EUROPE PLANT-BASED PROTEIN SUPPLEMENTS   MARKET SIZE, 2021-2028 ($ MILLION)

29. INDIA PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SIZE, 2021-2028 ($ MILLION)

30. CHINA PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

31. JAPAN PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SIZE, 2021-2028 ($ MILLION)

32. SOUTH KOREA PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)

33. REST OF ASIA-PACIFIC PLANT-BASED PROTEIN SUPPLEMENTS  MARKET SIZE, 2021-2028 ($ MILLION)

34. REST OF THE WORLD PLANT-BASED PROTEIN SUPPLEMENTS MARKET SIZE, 2021-2028 ($ MILLION)