The pregnancy test kits market is anticipated to grow at a CAGR of 5.5% during the forecast period. Pregnancy test kits are used to check the blood or urine sample for the presence of maternal hormone called human chorionic gonadotropin (hCG) which confirms the pregnancy. The pregnancy test kits can be easily used at home or the hospitals as per the convenience. The pregnancy test kits market had experienced tremendous growth in recent years owing to the increasing adoption of over the counter (OTC) pregnancy tests across the globe.
The at-home pregnancy test kits offer accuracy of 97%-99% and are generally adopted as the first stage for the confirmation of pregnancy. At-home pregnancy kits are generally urine-based, therefore are easy to use. This is expected to fuel the growth of the pregnancy test kits market during the forecast period. However, the high cost associated with technologically advanced test kits such as digital test kits among others is expected to restraint the growth of the market, especially across developing countries. In addition to this, the low awareness regarding the test kits will also challenge the growth of the market during the forecast period.
Segmental Outlook
The global pregnancy test kits market is segmented based on type of test, product, end-user, and distribution channel. Based on the type of test, the market is sub-segmented into blood test for HCG and urine test for HCG. Based on the products the market is bifurcated into digital devices and line indicators. Additionally, the distribution channels for the pregnancy test kits market will include pharmacies, retail stores, and online channels.
The digital devices segment will show considerable market growth
The digital device segment is anticipated to grow with a significant CAGR in the pregnancy test kits market during the forecast period. The recent technological advancements in the pregnancy kits market are embracing the growth of the digital devices segment. The digital devices directly display the result of pregnancy thereby improving the accuracy of the test and eliminating the need for interpretation as done in the traditional pregnancy test kits. In addition to this, the increasing availability of digital pregnancy test kits via various distribution channels including e-commerce is also influencing the growth of the market.
Global Pregnancy test kits Market Share by Products, 2019 (%)
Regional Outlooks
The global pregnancy test kits market is further segmented based on geography into North America, Europe, Asia-Pacific, and the Rest of the World. North America is anticipated to be among the leading region in the pregnancy test kits market. It can be attributed to the presence of key market players across the region. In addition to this, the high penetration of online distribution channels in the region will also provide substantial expansion opportunities to the pregnancy test kits market. Furthermore, the high awareness among the people of the region coupled with easy availability as OTC will also drive the growth of the pregnancy test kits market in the region during the forecast period.
Global Pregnancy test kits Market Growth, by Region 2020-2026
Asia-Pacific will have considerable growth in the global pregnancy test kits market
The Asia Pacific is estimated to witness a significant growth rate in the global pregnancy test kits market during the forecast period. The growth of the region can be attributed to the increasing social interaction coupled with rising incidences of fertility-related problems. Additionally, the evolving distribution channel of the region especially online channels in countries such as China, India, and ASEAN with a significantly high population base will also present various growth opportunities to the pregnancy test kits market. Furthermore, the increasing urbanization activities coupled with the rising disposable income of the people in the region are some macro-economic factors driving the adoption of such pregnancy test kits, in turn aiding the growth of the pregnancy test kits market.
Market Players Outlook
The key players of the pregnancy test kits market include Church & Dwight Co., Inc., Germaine Laboratories, Inc., Mankind Pharma Ltd., Swiss Precision Diagnostics GmbH, BioMerieux SA, and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers, and acquisitions, collaborations, funding to the start-ups, and new product launches to stay competitive in the market.
The Report Covers
1. Report Summary
1.1. Research Methods and Tools
1.2. Market Breakdown
1.2.1. By Segments
1.2.2. By Geography
2. Market Overview and Insights
2.1. Scope of the Report
2.2. Analyst Insight & Current Market Trends
2.2.1. Key Findings
2.2.2. Recommendations
2.2.3. Conclusion
3. Competitive Landscape
3.1. Competitive Dashboard
3.2. Key Strategy Analysis
3.3. Key Company Analysis
3.3.1. BioMerieux SA
3.3.1.1. Overview
3.3.1.2. Financial Analysis
3.3.1.3. SWOT Analysis
3.3.1.4. Recent Developments
3.3.2. Church & Dwight Co., Inc.
3.3.2.1. Overview
3.3.2.2. Financial Analysis
3.3.2.3. SWOT Analysis
3.3.2.4. Recent Developments
3.3.3. Germaine Laboratories, Inc.
3.3.3.1. Overview
3.3.3.2. Financial Analysis
3.3.3.3. SWOT Analysis
3.3.3.4. Recent Developments
3.3.4. Mankind Pharma
3.3.4.1. Overview
3.3.4.2. Financial Analysis
3.3.4.3. SWOT Analysis
3.3.4.4. Recent Developments
3.3.5. Swiss Precision Diagnostics GmbH
3.3.5.1. Overview
3.3.5.2. Financial Analysis
3.3.5.3. SWOT Analysis
3.3.5.4. Recent Developments
4. Market Determinants
4.1. Motivators
4.2. Restraints
4.3. Opportunities
5. Market Segmentation
5.1. Global Pregnancy Test Kits Market by Type of Test
5.1.1. Blood Test For HCG
5.1.2. Urine Test For HCG
5.2. Global Pregnancy Test Kits Market by Product
5.2.1. Digital Devices
5.2.2. Line Indicators
5.2.2.1. Test Cassette Format
5.2.2.2. Test Strip Format
5.2.2.3. Test Midstream Format
5.3. Global Pregnancy Test Kits Market by Distribution Channel
5.3.1. Pharmacies
5.3.2. Retail Stores
5.3.3. Online Channels
6. Regional Analysis
6.1. North America
6.1.1. United States
6.1.2. Canada
6.2. Europe
6.2.1. UK
6.2.2. Germany
6.2.3. Italy
6.2.4. Spain
6.2.5. France
6.2.6. Rest of Europe
6.3. Asia-Pacific
6.3.1. China
6.3.2. India
6.3.3. Japan
6.3.4. Rest of Asia-Pacific
6.4. Rest of the World
7. Company Profiles
7.1. Abbott Laboratories
7.2. Accuquik (AdvaCare Pharma USA)
7.3. Atlas Medical LLC
7.4. Axis Medicare Ltd. (Early Bird)
7.5. BioMerieux SA
7.6. Cardinal Health, Inc.
7.7. Church & Dwight Co., Inc.
7.8. Clinical Guard
7.9. Nantong Egens Biotechnology Co., LTD
7.10. Easy Healthcare Corp.
7.11. EKF Diagnostics Holdings PLC
7.12. Geratherm Medical AG
7.13. Germaine Laboratories, Inc.
7.14. Hangzhou Laihe Biotech Co., Ltd. Co
7.15. Healthpoint Ltd.
7.16. Lia Diagnostics Inc.
7.17. Mankind Pharma Ltd.
7.18. Piramal Enterprises Ltd
7.19. PREGMATE
7.20. Procter & Gamble Co
7.21. Quidel Corp.
7.22. Swiss Precision Diagnostics GmbH
1. GLOBAL PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY TYPE OF TEST, 2019-2026 ($ MILLION)
2. GLOBAL BLOOD TEST FOR HCG MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
3. GLOBAL URINE TEST FOR HCG MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
4. GLOBAL PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2019-2026 ($ MILLION)
5. GLOBAL DIGITAL DEVICE PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
6. GLOBAL LINE INDICATORS TEST KITS MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
7. GLOBAL PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2019-2026 ($ MILLION)
8. GLOBAL PHARMACIES PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
9. GLOBAL RETAIL STORES PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
10. GLOBAL ONLINE CHANNEL PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY REGION, 2019-2026 ($ MILLION)
11. GLOBAL PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY GEOGRAPHY, 2019-2026 ($ MILLION)
12. NORTH AMERICAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2019-2026 ($ MILLION)
13. NORTH AMERICAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY TYPE OF TEST, 2019-2026 ($ MILLION)
14. NORTH AMERICAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2019-2026 ($ MILLION)
15. NORTH AMERICAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2019-2026 ($ MILLION)
16. EUROPEAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2019-2026 ($ MILLION)
17. EUROPEAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY TYPE OF TEST, 2019-2026 ($ MILLION)
18. EUROPEAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2019-2026 ($ MILLION)
19. EUROPEAN PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2019-2026 ($ MILLION)
20. ASIA-PACIFIC PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY COUNTRY, 2019-2026 ($ MILLION)
21. ASIA-PACIFIC PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY TYPE OF TEST, 2019-2026 ($ MILLION)
22. ASIA-PACIFIC PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2019-2026 ($ MILLION)
23. ASIA-PACIFIC PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2019-2026 ($ MILLION)
24. REST OF THE WORLD PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY TYPE OF TEST, 2019-2026 ($ MILLION)
25. REST OF THE WORLD PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY PRODUCT, 2019-2026 ($ MILLION)
26. REST OF THE WORLD PREGNANCY TEST KITS MARKET RESEARCH AND ANALYSIS BY DISTRIBUTION CHANNEL, 2019-2026 ($ MILLION)
1. GLOBAL PREGNANCY TEST KITS MARKET SHARE BY TYPE OF TEST, 2019 VS 2026 (%)
2. GLOBAL PREGNANCY TEST KITS MARKET SHARE BY PRODUCT, 2019 VS 2026 (%)
3. GLOBAL PREGNANCY TEST KITS MARKET SHARE BY DISTRIBUTION CHANNEL, 2019 VS 2026 (%)
4. GLOBAL PREGNANCY BLOOD TEST FOR HCG KITS MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
5. GLOBAL PREGNANCY URINE TEST FOR HCG MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
6. GLOBAL DIGITAL DEVICES MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
7. GLOBAL LINE INDICATORS MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
8. GLOBAL PHARMACIES MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
9. GLOBAL RETAIL STORES MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
10. GLOBAL ONLINE CHANNELS MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
11. GLOBAL PREGNANCY TEST KITS MARKET SHARE BY GEOGRAPHY, 2019 VS 2026 (%)
12. US PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
13. CANADA PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
14. UK PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
15. FRANCE PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
16. GERMANY PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
17. ITALY PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
18. SPAIN PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
19. REST OF EUROPE PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
20. INDIA PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
21. CHINA PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
22. JAPAN PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
23. REST OF ASIA-PACIFIC PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)
24. REST OF THE WORLD PREGNANCY TEST KITS MARKET SIZE, 2019-2026 ($ MILLION)