Sleeping Bag Market

Sleeping Bag Market Size, Share & Trends Analysis Report by Insulation Type (Down, Synthetic), by Size (Kids, Long and Regular), by Shape (Rectangular Shape and Mummy Shape), and by Sales Channel (Online and Offline) Forecast Period (2024-2031)

Published: May 2024 | Report Code: OMR2028493 | Category : Consumer Goods | Delivery Format: /

Sleeping bag market is anticipated to grow at a considerable CAGR of 6.7% during the forecast period (2024-2031). A sleeping bag is a thin, insulated blanket that may be sealed into a tube shape using a zipper or other comparable mechanism. When sleeping outside, like when camping, trekking, hill walking, or climbing, it functions as lightweight, portable bedding. With its synthetic or down insulation, its primary purpose is to provide warmth and thermal insulation.

global sleeping bag market dynamics

Market Dynamics

Growing demand for outdoor activities

The need for sleeping bags is growing dramatically on a global scale as more outdoor enthusiasts are choosing to engage in daring activities. The global demand for sleeping bags is rising as more people become aware of the benefits of camping, including stress alleviation and improved mental and emotional health. This is because more and more millennials are opting for daring holiday spots. Sleeping bags are a consumer-friendly product that come in a range of forms and variants that are perfect for various applications and target audiences.

A rising number of adventure tourism

The demand for genuine local experiences is driving the rapid expansion of the adventure tourism sector, as evidenced by partnerships with operators and the promotion of necessary equipment by online booking platforms. Educational establishments and experiential learning initiatives contribute positively to the market demand for these backpacks. By forming strategic alliances, implementing marketing plans, buying in bulk, and leasing to campground operators and trail associations, campground owners can expand their customer base.

Market Segmentation

Our in-depth analysis of the global sleeping bag market includes the following segments by insulation type, size, shape, and sales channel:

  • Based on insulation type, the market is segmented into down and synthetic.
  • Based on size, the market is segmented into kids, long, regular.
  • Based on shape, the market is bifurcated into rectangular shape and mummy shape.
  • Based on sales channel, the market is bifurcated into online and offline.

Down Insulation is Projected to Emerge as the Largest Segment

The down insulation market for sleeping bags holds major share in the global market. The   lightweight, compressibility and   exceptional warmth-to-weight ratio makes it highly usable material for sleeping bags. Additionally, the warmth and security provided by down insulation in bags makes them perfect for cold-weather camping, thus aiding to the growth of this market segment. 

Rectangular Shape Segment to Hold a Considerable Market Share

Rectangular sleeping bags are primarily designed to provide portable bedding and maintain safety. Ease of use of rectangle sleeping bags makes them highly opted sleeping bag thus, contributing to the growth of this market segment. Warm weather camping, ease of sharing, and comfort are other benefits of using rectangle sleeping bag aiding to its market demand.

Regional Outlook

The global sleeping bag market is further segmented based on geography including North America (the US, and Canada), Europe (UK, Italy, Spain, Germany, France, and the Rest of Europe), Asia-Pacific (India, China, Japan, South Korea, and Rest of Asia), and the Rest of the World (the Middle East & Africa, and Latin America). 

Asia-Pacific countries to invest in adventure tourism and fitness

  • Indian government are promoting adventure tourism to boost employment and economic growth and has experience a rapid increase in visitor for leisure and adventure activities for all age groups.
  • China's sports and fitness industry is rapidly expanding, which has led to many investments in the sector, further complementing the growth of the physical activity industry.

Global Sleeping Bag Market Growth by Region 2024-2031

global sleeping bag market growth, by region

North America Holds Major Market Share

North America held the largest market share for sleeping bags. The growth of the regional market is driven by the increase in outdoor and leisure activities across the region. The area's expanding digital commerce industry will likewise contribute to a favorable environment for product advancement. The number of professional rock climbers and mountaineers is expected to increase, which will fuel growth in the sleeping bag market in the US. Furthermore, the market is expanding due to the increasing rate of imports of raw materials for camping bags, as American manufacturers are constantly looking for new and novel materials to increase comfort and efficiency.Due to the increase in professional rock climbers and mountaineers as well as the rise in recreational activities, the camping gear sector in the United States is predicted to develop significantly.

Market Players Outlook

global sleeping bag market players outlook

*Note: Major Players Sorted in No Particular Order.

The major companies serving the global sleeping bag market include Jack Wolfskin, AMG Group Vaude, Johnson Outdoors Inc., Oase Outdoors and Exxel Outdoors among others. The market players are increasingly focusing on business expansion and product development by applying strategies such as collaborations, mergers, and acquisitions to stay competitive in the market. For instance, in April 2023, Nemo introduced a recyclable sleeping bag, part of new Endless Promise strategy.It is the first recyclable sleeping bag with the updated Forte Men’s and Women’s 20F/35F Series. First product in Nemo’s Endless Promise series and an important step toward the brand’s goal of cutting emissions in half by 2030.

The Report Covers

  • Market value data analysis of 2023 and forecast to 2031.
  • Annualized market revenues ($ million) for each market segment.
  • Country-wise analysis of major geographical regions.
  • Key companies operating in the global sleeping bag market. Based on the availability of data, information related to new product launches, and relevant news is also available in the report.
  • Analysis of business strategies by identifying the key market segments positioned for strong growth in the future.
  • Analysis of market-entry and market expansion strategies.
  • Competitive strategies by identifying ‘who-stands-where’ in the market.

1. Report Summary

Current Industry Analysis and Growth Potential Outlook

1.1. Research Methods and Tools

1.2. Market Breakdown

1.2.1. By Segments

1.2.2. By Region

2. Market Overview and Insights

2.1. Scope of the Report

2.2. Analyst Insight & Current Market Trends

2.2.1. Key Findings

2.2.2. Recommendations

2.2.3. Conclusion

3. Competitive Landscape

3.1. Key Company Analysis

3.2. AMG Group Vaude

3.2.1. Overview

3.2.2. Financial Analysis 

3.2.3. SWOT Analysis

3.2.4. Recent Developments

3.3. Jack Wolfskin

3.3.1. Overview

3.3.2. Financial Analysis 

3.3.3. SWOT Analysis

3.3.4. Recent Developments

3.4. Johnson Outdoors Inc.

3.4.1. Overview

3.4.2. Financial Analysis 

3.4.3. SWOT Analysis

3.4.4. Recent Developments

3.5. Key Strategy Analysis

4. Market Segmentation

4.1. Global Sleeping Bag Market by Insulation Type

4.1.1. Down

4.1.2. Synthetic

4.2. Global Sleeping Bag Market by Size

4.2.1. Kids

4.2.2. Long

4.2.3. Regular

4.3. Global Sleeping Bag Market by Shape

4.3.1. Rectangular Shape

4.3.2. Mummy Shape

4.4. Global Sleeping Bag Market by Sales Channel

4.4.1. Online 

4.4.2. Offline

5. Regional Analysis

5.1. North America

5.1.1. United States

5.1.2. Canada

5.2. Europe

5.2.1. UK

5.2.2. Germany

5.2.3. Italy

5.2.4. Spain

5.2.5. France

5.2.6. Rest of Europe 

5.3. Asia-Pacific

5.3.1. China

5.3.2. India

5.3.3. Japan

5.3.4. South Korea

5.3.5. Rest of Asia-Pacific 

5.4. Rest of the World

5.4.1. Latin America

5.4.2. Middle East & Africa

6. Company Profiles 

6.1. AMG Group Ltd.

6.2. Big Agnes

6.3. Exxel Outdoors

6.4. Gelert Ltd.

6.5. Jarden

6.6. Kefi Outdoors

6.7. Kelty

6.8. NEMO Equipment Inc.

6.9. Oase Outdoors

6.10. Snugpak

6.11. The Coleman Company Inc.

6.12. The Columbia Sportswear Company

6.13. V F Corp

1. GLOBAL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY INSULATION TYPE, 2023-2031 ($ MILLION)

2. GLOBAL DOWN FILL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

3. GLOBAL SYNTHETIC FILL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

4. GLOBAL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SIZE, 2023-2031 ($ MILLION)

5. GLOBAL KIDS SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

6. GLOBAL LONG SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

7. GLOBAL REGULAR SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

8. GLOBAL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SHAPE, 2023-2031 ($ MILLION)

9. GLOBAL RECTANGULAR SHAPE SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

10. GLOBAL MUMMY SHAPE SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

11. GLOBAL SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2023-2031 ($ MILLION)

12. GLOBAL SLEEPING BAG FOR ONLINE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

13. GLOBAL SLEEPING BAG FOR OFFLINE MARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

14. GLOBAL SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

15. NORTH AMERICAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

16. NORTH AMERICAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY INSULATION TYPE, 2023-2031 ($ MILLION)

17. NORTH AMERICAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SIZE, 2023-2031 ($ MILLION)

18. NORTH AMERICAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SHAPE,2023-2031 ($ MILLION)

19. NORTH AMERICAN SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL,2023-2031 ($ MILLION)

20. EUROPEAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

21. EUROPEAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY INSULATION TYPE, 2023-2031 ($ MILLION)

22. EUROPEAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SIZE, 2023-2031 ($ MILLION)

23. EUROPEAN SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SHAPE, 2023-2031 ($ MILLION)

24. EUROPEAN SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2023-2031 ($ MILLION)

25. ASIA-PACIFIC SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY COUNTRY, 2023-2031 ($ MILLION)

26. ASIA-PACIFICSLEEPING BAGMARKET RESEARCH AND ANALYSIS BY INSULATION TYPE, 2023-2031 ($ MILLION)

27. ASIA-PACIFICSLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SIZE, 2023-2031 ($ MILLION)

28. ASIA-PACIFICSLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SHAPE, 2023-2031 ($ MILLION)

29. ASIA-PACIFICSLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2023-2031 ($ MILLION)

30. REST OF THE WORLD SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY REGION, 2023-2031 ($ MILLION)

31. REST OF THE WORLD SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY INSULATION TYPE, 2023-2031 ($ MILLION)

32. REST OF THE WORLD SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SIZE, 2023-2031 ($ MILLION)

33. REST OF THE WORLD SLEEPING BAGMARKET RESEARCH AND ANALYSIS BY SHAPE, 2023-2031 ($ MILLION)

34. REST OF THE WORLD SLEEPING BAG MARKET RESEARCH AND ANALYSIS BY SALES CHANNEL, 2023-2031 ($ MILLION)

1. GLOBAL SLEEPING BAG MARKET SHARE BY INSULATION TYPE, 2023 VS 2031 (%)

2. GLOBAL DOWN FILL SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

3. GLOBAL SYNTHETIC FILL SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

4. GLOBAL SLEEPING BAG MARKET SHAREBY SIZE, 2023 VS 2031 (%)

5. GLOBAL KIDS SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

6. GLOBALLONG SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

7. GLOBAL REGULAR SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

8. GLOBAL SLEEPING BAG MARKET SHAREBY SHAPE, 2023 VS 2031 (%)

9. GLOBAL RECTANGULAR SHAPE SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

10. GLOBAL MUMMY SHAPE SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

11. GLOBAL SLEEPING BAG MARKET SHAREBY SALES CHANNEL, 2023 VS 2031 (%)

12. GLOBAL SLEEPING BAG FOR ONLINE MARKET SHARE BY REGION, 2023 VS 2031 (%)

13. GLOBAL SLEEPING BAG FOR OFFLINE MARKET SHARE BY REGION, 2023 VS 2031 (%)

14. GLOBAL SLEEPING BAG MARKET SHARE BY REGION, 2023 VS 2031 (%)

15. US SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

16. CANADA SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

17. UK SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

18. FRANCE SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

19. GERMANY SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

20. ITALY SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

21. SPAIN SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

22. REST OF EUROPE SLEEPING BAG MARKET SIZE, 2023-2031 ($ MILLION)

23. INDIA SLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

24. CHINA SLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

25. JAPAN SLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

26. SOUTH KOREA SLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

27. REST OF ASIA-PACIFIC SLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

28. LATIN AMERICASLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)

29. MIDDLE EAST AND AFRICASLEEPING BAGMARKET SIZE, 2023-2031 ($ MILLION)