The US alcoholic beverage market is estimated to grow at a CAGR of 2.5% during the forecast period. The market value of alcoholic beverages in US was $246.0 billion in 2018 which is estimated to hit $288.8 billion in 2025. The US alcoholic beverage market is driven by various pivotal factors such as an increased pool of young-adult population, growing disposable income around the globe and new product launches. The company’s top brand includes Jim Beam, Maker's Mark, Old Grand-Dad, Old Crow, Teacher's Highland Cream, Beam's Eight Star, and Canadian Club.
Alcoholic beverage manufacturers are making efforts for expanding their distribution channels such as online stores, and convenience stores. The introduction of new products in alcoholic beverages is attracting millennial consumers from around the globe. There are several alcoholic beverages manufacturers in the country, including Craft Brew Alliance, Constellation Brands Inc., and Molson Coors Brewing Co. Constellation Brands Inc. is a manufacturer, and supplier of wine, beer, and spirits, and has its facilities in more than 40 countries and includes over 100 brands in its product portfolio.
These players adopt various strategies in order to remain competitive in the market. Some of the strategies followed by market players include mergers and acquisitions, product offering expansion, geographical expansion, and partnerships and collaborations. For instance, in October 2019, Brown Forman Corp. signed an agreement to purchase 86 companies and Brown-Forman adds Fords Gin, a premium gin to its portfolio.
Research Methodology
The market study of the US alcoholic beverages market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from Secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include
The report is intended for alcoholic beverages manufacturing companies, distributors and suppliers, and other related companies for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers
1. US ALCOHOLIC BEVERAGES MARKET RESEARCH AND ANALYSIS BY TYPE, 2018-2025 ($ MILLION)
2. US ALCOHOLIC BEVERAGES MARKET RESEARCH AND ANALYSIS BY PACKAGING TYPE, 2018-2025 ($ MILLION)
1. US ALCOHOLIC BEVERAGES MARKET SHARE BY TYPE, 2018 VS 2025 (%)
2. US ALCOHOLIC BEVERAGES MARKET SHARE BY PACKAGING TYPE, 2018 VS 2025 (%)