The US men’s wear market is anticipated to grow at a CAGR of 4.4% during the forecast period. The increasing focus on the personal appearance coupled with the increasing purchasing power is the major factor driving the US men’s wear market. Additionally, the increasing number of men’s stores across the country will also impact the growth of the market. In addition to this, various companies are also revamping their men’s category which will attract more consumers hence fuelling the men’s wear market.

Furthermore, the increasing emphasis of fashion shows held in the country towards the men’s wear is also driving the US men’s wear market. For instance, in 2015, the New York Fashion week launched its first men’s wear fashion week.

The US men’s wear market is segmented based on product type and distribution channels. Based on the product type, the market is sub-segmented into clothing, accessories, and footwear. The clothing segment is estimated to contribute a prominent share in the market. The footwear segment is estimated to grow significantly owing to its high popularity among millennials and the young population. Based on the distribution channel, the market is sub-segmented into online and offline. The offline distribution channel is estimated to contribute a significant share while the online distribution channel is estimated to exhibit considerable growth during the forecast period.

Some of the key players of the US men’s wear market include Brooks Brothers Group, Inc., VF Corp., Nike Inc., Gap Inc., Levi & Strauss Co., Ralph Lauren Corp., and others. The market players are considerably contributing to market growth by adopting various strategies to stay competitive in the market. For instance, in April 2019, Ralph Lauren unveiled the Earth Polo for men and women, made completely from recycled plastic bottles and dyed with a waterless process; commits to removing 170 million plastic bottles from landfills and oceans by 2025.

Research Methodology

The market study of the US men’s wear market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for men’s wear suppliers and manufacturers, retail companies, raw material suppliers, distributors, third-party suppliers, and other market participants for overall market analysis and competitive analysis. The report provides an in-depth analysis of market size, products offered by the companies, and future market opportunities. The report will serve as a source for a 360-degree analysis of the market thoroughly delivering insights into the market for making better business decisions.

Market Segmentation

1. US Men’s Wear Market Research and Analysis by Product Type
2. US Men’s Wear Market Research and Analysis by Distribution Channel

The Report Covers

• Comprehensive research methodology of the US men’s wear market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the US men’s wear market.
• Insights about market determinants which are stimulating the US men’s wear market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.