The US passenger car airbag market is expected to have a modest growth at a CAGR of around 4.5% during the forecast period. The US is one of the global leaders in the automotive sector. Major factors for the significant market include high cost of the vehicle, high awareness related to road safety and cohesive government regulations. Passenger cars in the US are equipped with front airbag, side airbag, curtain airbag and about half of the passenger cars are equipped with knee airbags. These are the reason for the large airbag market in the country. The airbag market in the US is a matured market as passenger car airbag has been adopted decades ago. In September 1998, the government introduced the “Intermodal Surface Transportation Efficiency Act of 1991”. As per law, it is mandatory for all cars and light trucks to be equipped with a passenger car airbag which is being sold in the US. As per the International Organization of Motor Vehicle Manufacturers, out of 11.3 million total vehicles, around 2.8 million were passenger cars. The proportion of passenger car production to the total vehicle is least in the US as compared to major vehicle manufacturing companies globally. However, recall of vehicles due to faulty airbags is one of the major challenges for the market in the country.

The US passenger car airbag market is segmented based on type and vehicle type. By type, the market is further analyzed into front airbag, side airbag, curtain airbag, and knee airbag. During the forecast period, the front airbag segment is expected to have a major market share, whereas Knee and curtain are expected to have a significant market growth rate. By vehicle type, the market is segmented into Hatchback, SUV, and Sedan. Significant growth in the SUV segment can be expected in the country. 

The companies which are contributing significantly in the market include Autoliv Inc., Continental AG, DENSO Corp., Hyundai Mobis Co., Ltd., Key Safety Systems, Inc., Robert Bosch GmbH, Toyoda Gosei Co., Ltd., TRW Automotive Holdings Corp., and others. The market players are considerably contributing to the market growth by the adoption of various growth strategies including new product launch, merger, and acquisition, collaborations with government, and technological advancements to stay competitive in the market. 

Research Methodology

The market study is incorporated by extensive primary and secondary research conducted by the research team.  Secondary research has been conducted to refine the available data to breakdown the market in various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. In the report, the analysis of the country is provided by analyzing various regional players, regional tax laws and policies, consumer behavior and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts to brings authenticity to the reports.

Secondary Sources Include

• Financial reports of companies involved in the market.
• Whitepapers, research-papers, and news blogs.
• Company websites and their product catalog.

The report is intended for automotive companies, auto-ancillary companies, vendors, government organizations, venture capitalists for the comprehensive market analysis. The report provides an in-depth analysis on market size, intended quality of the service preferred by consumers. The report will serve as a source for 360-degree analysis of the market thoroughly integrating different models.

Market Segmentation

1. US Passenger Car Airbag Market Research and Analysis by Type
2. US Passenger Car Airbag Market Research and Analysis by Vehicle Type

The Report Covers

• Comprehensive research methodology of the US Passenger Car Airbag Market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the US Passenger Car Airbag Market.
• Insights about market determinants which are stimulating the US Passenger Car Airbag Market.
• Detailed and extensive market segments with regional distribution of forecasted revenues.
• Extensive profiles and recent developments of market players.