The US rice protein market is projected to grow at a CAGR of 5.7% during the forecast period (2020-2026). The key factors that drive the growth of the market include the rising demand for rice protein products due to the rapidly changing lifestyle, adoption of nutritional supplements owing to the lack of balanced dietary intake, and intensive research regarding the development of novel plant-protein-enriched products. 

Besides, the demand for processed and low cholesterol foods also enhanced the rice-based protein market in the country. The paradigm shift of the consumers towards other alternative products including green label food products further drives the growth of the market in the country over the forecast period. Furthermore, rising end-use applications such as bakery, beverages, shakes, and smoothies also support the growth of the market. Attributing to several health benefits such as a high amount of amino acids, and vitamins such as B and E, the rice protein market is expected to witness an upsurge over the forecast period.

The US rice protein market is segmented on the basis of form and end-use applications. Based on the form, the market is segmented into isolates, concentrates, and hydrolysates. The isolates segment is estimated to hold a significant share in the market owing to the fact that these have high protein content, which is one of the major factors for its popularity and increasing adoption among consumers. Based on the end-use application, the market is segmented into food & beverage, animal feeds, pharmaceuticals, and cosmetics. The food & beverage segment is estimated to hold a prominent share in the market. Further, AIDP Inc., Axiom Foods Inc., NOW Health Group, Nutrition Resource Inc., and RiceBran Technologies are some of the prominent players operating in the US rice protein market. 

Research Methodology

The market study of the US rice protein market is incorporated by extensive primary and secondary research conducted by the research team. Secondary research has been conducted to refine the available data to breakdown the market into various segments, derive total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macro-economic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives, managers, key opinion leaders, and industry experts. Primary research brings the authenticity of our reports.

Secondary Sources Include:

• Financial reports of companies involved in the market
• Witepapers, research-papers, and news blogs
• Company websites and their product catalog

The report is intended for rice protein manufacturing companies, food & beverage companies, dietary supplement manufacturing companies, research institutes and universities, other related companies, and government organizations for overall market analysis and competitive analysis. The report provides an in-depth analysis of the market size and growth opportunities. The report will serve as a source for 360-degree analysis of the market thoroughly delivering insights into the market for better business decisions.

Market Segmentation:

1. US Rice Protein Market Research and Analysis by Form
2. US Rice Protein Market Research and Analysis by End-Use Application

The Report covers:

• Comprehensive research methodology of the US rice protein market.
• This report also includes a detailed and extensive market overview with key analyst insights.
• An exhaustive analysis of macro and micro factors influencing the market guided by key recommendations.
• Analysis of regional regulations and other government policies impacting the US rice protein market.
• Insights about market determinants that are stimulating the US rice protein market.
• Detailed and extensive market segments with regional distribution of forecast revenues.
• Extensive profiles and recent developments of the market players.