The global advanced driving assistance system market is anticipated to grow at significantly during the forecast period. Increasing demand for efficient, convenient, and safe driving experience is one of the primary drivers of advanced driving assistance system (ADAS) market. Autonomous vehicles are gaining intrinsic popularity, which is also providing a boost to the market. The utilization of self-driven vehicles can reduce driving errors. ADAS is expected to transform the automotive industry and to play a vital role in minimizing road accidents, which would lead to a safe, efficient driving experience.
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As the roadway’s infrastructure is improving, an increase in traffic congestion is witnessed, which demands a better driving structure, which could prove to be a significant motivator for the ADAS market. Supported by favorable government regulations for the safety of the drivers and vehicles, the market for ADAS is expected to flourish in the years to come. The intensifying trend of semi-autonomous and autonomous vehicles has caused a surge in automotive makers to incorporate ADAS. Numerous automotive makers are implementing radar-based system technology, which is creating plentiful opportunities for the market.
Hybrid electric vehicles are gaining prominence for the last few years now and are expected to be the most lucrative vehicle segment over the forecast period. ADAS is integrated into hybrid electric vehicles to increase passenger safety and to reduce imminent road accidents. Environmental safety, favorable government regulations, robust emission norms, and the rising trend of vehicle electrification is anticipated to provide a substantial boost to the market for ADAS in hybrid electric vehicles segment.
Toyota Prius and Hyundai Ioniq are the leading hybrid cars manufacturers. Automatic emergency braking, adaptive cruise control, and lane departure warning are some of the ADAS features integrated into Hyundai Ioniq. Similarly, the Toyota Prius is built-in with features including collision avoidance system, intelligent park assists, and adaptive front light among more. Some of the major players leading the global market include BMW AG, Hyundai Mobis Co. Ltd., Mobileye Technologies, Inc., Robert Bosch GmbH, ZF Friedrichshafen, Continental AG, among more.
Current Market Trends Covered in the market report:
The Report Advanced Driving Assistance System Market Segmentation
By Type
By Region
North America
Europe
Asia-Pacific
Rest of the World