The Growing Demand for Brown Rice, a Diet High in Health-Promoting Components

Published: May 2023

The global brown rise market is anticipated to grow at a considerable CAGR of 5.2% during the forecast period (2023–2030. Brown rice contains relatively higher amounts of dietary fibre, moderate amount of proteins, unsaturated lipids, micronutrients and several bioactive compounds. Some landraces consumed as brown rice have low glycemic index properties; hence they might be helpful to counter the growing type 2 diabetes. About 8.5 million tons of brown rice are produced annually in Japan, and rice bran makes up about 10% of unprocessed rice by weight and contains 18?22% oil. Rice oil contains up to 5% of unsaponifiable dark oil. The active ingredients in the oil are ?-oryzanol, tocotrienol, GABA, and inositol  Colored rice varieties with red or purple pericarps are known to possess high levels of bioactive compounds such as cyanidin-3-glucoside, various flavanoids and ?-oryzanol. 

Browse the full report description of “Brown Rice Market Size, Share, and Trends Analysis Report by Type (Basmati Brown Rice, Sweet Brown Rice, Jasmine Brown Rice, and Japonica Brown Rice), by Nature (Organic and Conventional), and by Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores, Convenience Stores, and Online Retail) Forecast Period (2023-2030)” at https://www.omrglobal.com/industry-reports/brown-rice-market

Germinated brown rice has more potential health benefits, for instance, 10-fold of ?-aminobutyric acid than milled rice. For future nutritional intervention, National institutes of health recommend further explorations into the nutritional value of brown rice as well as to modify the endosperm for enhanced nutrition without altering the texture to ensure consumer acceptance. Macrobiotic practitioners by GENKI study (genmai epidemiology nutrition and kenko innovation). The consumption of more brown rice increases the level of magnesium, iron, vitamin Es, vitamin Bs, and dietary fibers, although their energy intake is less than that of ordinary Japanese. Their blood pressure, body mass index (BMI), and low-density lipoprotein cholesterol levels are low, while blood glucose and glycated hemoglobin (HbA1c) remained within normal levels.

Market Coverage

The market number available for – 2022-2030

Base year- 2022

Forecast period- 2023-2030

Segment Covered- 

o By Types

o By Product Type

o By Nature

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape-  Kohinoor Foods Ltd, Wehah Farms Inc, Hain Celestial  pvt, New Bharat Grains Pvt. Ltd, Pride India FMCG Ltd, and others.

Key questions addressed by the report

What is the market growth rate?

Which segment and region dominate the market in the base year?

Which segment and region will project the fastest growth in the market?

Who is the leader in the market?

How are players addressing challenges to sustain growth?

Where is the investment opportunity?

Global Brown Rice Market Report Segment

By Type  

Basmati Brown Rice

Sweet Brown Rice

Jasmine Brown Rice

Japonica Brown Rice

By Nature

Organic

Conventional

By Distribution Table

Supermarkets and Hypermarkets

Specialty Stores

Convenience Stores

Online Retail

Global Brown Rice Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


To learn more about this report request a free sample copy @ https://www.omrglobal.com/request-sample/brown-rice-market