Increasing Social Media Penetration is Supporting Businesses to Utilize Resources Effectively and Efficiently, Further Driving the Growth of the Global Digital Marketing Software Market

The global digital marketing software market is anticipated to grow at a considerable CAGR of 16.5% during the forecast period (2021-2027). Social media is a key area of focus for every business due to its efficient way to communicate with a large number of customers in a short time which is fueling the growth of the digital marketing software market. Social media is free to use and promote stuff. One can create a page of business without spending a single penny on it. Moreover, social media supports to target audience, achieve reports, connect with customers, learn their interests, approach them, solve their queries, reply to their feedback, make improvements, do daily updates, and a lot more without worrying about the money. The launch and development in social media networking platforms like Facebook, Instagram, LinkedIn, Twitter, Goggle+, and others are providing opportunities to advertisers to build a strong image and brand among the customers. For instance, the salesforce marketing cloud provides listen, engage, and publish using a powerful all-in-one social media marketing and management suite and connects enriched social data to your marketing with sales and service.

Browse the full report description of “Global Digital Marketing Software Market Size, Share & Trends Analysis Report by Service (Professional Services and Managed Services), by Deployment (Cloud-Based and On-Premise), by Enterprise Size (Large Enterprises and Small & Medium Enterprises), and by End User (Automotive, BFSI, Education, Government, Healthcare, and Others) Forecast 2021-2027” at https://www.omrglobal.com/industry-reports/digital-marketing-software-market

• For instance, Kalendarr is a social media management platform that helps to take control of a business’s online presence. Kalendarr enables to create and schedule posts, plan and publish content in advance and get insights, and track progress. Kalendarr helps to get free from the time-consuming task of managing social media channels, and allowing to focus on what's most important.

• For instance, Bitrix24 CRM works with Facebook (pages, comments, Facebook Messenger, Facebook lead ads), Viber, Instagram, Telegram, VK, Slack, Skype, and many others, natively or via Microsoft Bot Framework. Bitrix24 Open Channels helps to manage all social communications from a single place, saving conversations to Bitrix24 CRM, regardless of which social network or messenger client used.

Market Coverage

• The market number available for – 2020-2027

• Base year- 2020

• Forecast period- 2021-2027

• Segment Covered- 

o By Service

o By Deployment

o By Enterprise Size

o By End-User

• Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

• Competitive Landscape- including Adobe Inc., Microsoft Corp., Oracle Corp., Salesforce.com Inc., SAP SE Google LLC, IBM Corp., Infor Inc., SAS Insititue, Inc., Teradata Corp., and others.

Key questions addressed by the report

• What is the market growth rate?

• Which segment and region dominate the market in the base year?

• Which segment and region will project the fastest growth in the market?

• How COVID-19 impacted the market?

o Deviation from the pre-COVID-19 forecast

o Most affected region and segment

• Who is the leader in the market?

• How players are addressing challenges to sustain growth?

• Where is the investment opportunity?

Global Digital Marketing Software Market Report Segment

By Service

• Professional Services

• Managed Services

By Deployment

• Cloud 

• On-Premises

By Enterprise Size

• Large Enterprises

• Small & Medium Enterprises

By End-User

• Automotive 

• BFSI

• Education 

• Government 

• Healthcare

• Others 

Global Digital Marketing Software Market Report Segment by Region

North America

• United States

• Canada

Europe

• UK

• Germany

• Italy

• Spain

• France

• Rest of Europe 

Asia-Pacific

• China

• India

• Japan

• South Korea

• Rest of Asia-Pacific 

Rest of the World

• Latin America 

• Middle East & Africa

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