The global emotion analytics is anticipated to show lucrative growth at the CAGR of 12.4% during 2019-2025. The rapid adoption of cloud computing services across several enterprises is a major factor to drive the growth of the global emotion analytics market. The growing significance of big data and advanced analytics is further supporting the increase in the utility of cloud computing for understanding the behavior of the customers through the use of emotion analytics. Moreover, increasing investment in new digital transformation initiatives by the governments, increased awareness among enterprises about the benefits of cloud technologies are contributing to the adoption of cloud technology, thereby driving the growth of the global emotion analytics market.
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Moreover, by the use of cloud solutions for the customers, the organizations can avoid hardware, software, storage, and technical staff related cost. The key companies of the emotion analytics market including IBM, Microsoft, Google, and iMotions are making constant focus on the development of cloud solutions that can incorporate the on-premises emotion analytics application in the cloud. Automatic software updates, disaster recovery, flexibility, mobility and sustainability features of the cloud-based solutions offer easy maintenance and up-gradation of data into a single place, thereby driving the growth of the global emotion analytics market.
Cloud computing-based professional services and managed services enable enterprises to build good customer relationships by constant assistance of customer’s emotions regarding products and services of the enterprise. The support and maintenance service facilitate organizations to meet different business needs as per the changing market conditions in order to reduce system failure and costs associated with it to improve overall business efficiency. The access to these clouds for getting insights related to the emotion analytics of the customers is further anticipated to drive the growth of the global emotion analytics market.
Current Market Trends Covered in the Market Report
Emotion Analytics Market Segmentation
By Application
By Verticals
Emotion Analytics Market – Segment by Region
North America
Europe
Asia-Pacific
Rest of the World
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