Technological Advancements Driving the Global Fitness Tracker Market

Published: Jul 2022

The global fitness tracker market is anticipated to grow at a CAGR of 15.2% during the forecast period. The key factor that is augmenting the market growth includes technological advancements in the field of smart fitness trackers, which are used in various applications such as heart rate monitoring, sleep measurement, glucose measurement, and cycling tracking, among others. These new technological products nowadays include smart watches, glasses, and clothing that can track various every second activity of a person's body and assist them in maintaining good health. The new technologies are been integrated with a fitness tracker that is driving fitness tracker market growth. 

Browse the full report description of “Fitness Tracker Market Size, Share & Trends Analysis Report, By Product Type (Fitness Band, Smart Watches, and Others), By Application (Heart Rate Monitoring, Sleep Measurement, Glucose Measurement, Cycling Tracking, Sports Activities, Women Health, and Running), By Distribution Channel (Offline and Online), Forecast Period (2022-2028)” at https://www.omrglobal.com/industry-reports/fitness-tracker-market

Recent Developments

In June 2022, Garmin launched the Vivosmart 5 fitness tracker, in India. This new tracker comes with multiple sensors, such as a pulse oxygen saturation sensor, Garmin Elevate heart rate sensor, and with new feature Hydration Tracking feature, which also provides tips to lower their fitness age.

In January 2022, Titan Eye+, in collaboration with RayBan launched its first smart glasses called the Titan EyeX. Several technologies used in new products are audio support, fitness tracking, and other features. It also comes with Bluetooth connectivity one can easily pair it with a smartphone.

In August 2021, Fitbit expanded its product portfolio with the launch of Fitbit Luxe and Fitbit Luxe Special, smart trackers with advanced sensor technology. It comes with a wide range of health and wellness features and it is applied to an innovative design process called metal injection.

Market Coverage

The market number available for – 2021-2028

Base year- 2021

Forecast period- 2022-2028

Segment Covered- 

o By Product Type

o By Application

o By Distribution Channel

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- Apple Inc., Fossil Group, Inc., Huawei Technologies Co., Ltd., Fitbit, Inc., Samsung Electronics Co., Ltd., and Garmin Ltd. 

Key questions addressed by the report

What is the market growth rate?

Which segment and region dominate the market in the base year?

Which segment and region will project the fastest growth in the market?

How has COVID-19 impacted the market?

o Deviation from the pre-COVID-19 forecast

o Most affected region and segment

Who is the leader in the market?

How players are addressing challenges to sustain growth?

Where is the investment opportunity?

Global Fitness Tracker Market Report by Segment

By Product Type

  • Fitness Band
  • Smart Watches
  • Others (Smart Clothing and Smart Glasses)

By Application

  • Heart Rate Monitoring
  • Sleep Measurement
  • Glucose Measurement
  • Cycling Tracking
  • Sports activities
  • Women’s Health
  • Running

By Distribution Channel

  • Offline
  • Online

Global Fitness Tracker Market Report by Region

North America

US

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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