Digital Insurance Platforms Help to Earn Customer Loyalty

Published: Apr 2024

Global insurance platform market is anticipated to grow at a CAGR of 13.0% during the forecast period (2024-2031). Digital insurance platforms allow meaningful customer engagement by offering multiple channels, which provide personalized experiences and online claims processing within minutes. The insurance sector has been commoditized. Customers don’t care about the insurer or premium underwriter, they are concerned about their ROI in less time. In insurance, it generally costs 5 times more to acquire a new customer versus converting an existing one. In addition, customers satisfied with the insurance offerings are 80.0% more likely to renew their policies than unsatisfied ones. Digital policy application and renewal can be quick, hassle-free, and available 24/7, making the process seamless for insurance buyers. Therefore, digital insurance platforms help to earn customer loyalty which further boosts the digital insurance platform market growth.

Browse the full report description of “Insurance Platform Market Size, Share & Trends Analysis Report by Offering (Software and Services), by Application (Claim Management, Underwriting & Rating, Customer Relationship Management (CRM), Billing & Payments, Compliance & Reporting, Policy Administration, Collection & Disbursement, Sales & Marketing, Property Estimation, and Others), by Insurance Type (General Insurance, Life Insurance, Cybersecurity Insurance, and Others), by Technology (Artificial Intelligence (AI) & Machine Learning (ML), Internet-of-Things (IoT), Blockchain, Data Analytics & Big Data, Regulatory Technologies (Regtech), and Others), and by End-User (Insurance Companies, Insurance Agencies & Brokers, Third-Party Administrators (TPAs), and Actuators & Reinsurers) Forecast Period (2024-2031)” at https://www.omrglobal.com/industry-reports/insurance-platform-market

According to a recent IDC InfoBrief sponsored by Liferay, customer experience (CX) will account for 37.0% of IT spending in the insurance sector by 2024 and grow at a CAGR of 17.5% to reach $50 billion. The IDC InfoBrief also states that “providing an excellent and personalized experience to new digital customers is a must for any insurer to build loyalty and long-term relationships, with 60.0% of insurers saying attracting and retaining customers are their top priorities”.

Market Coverage

The market number available for – 2023-2031

Base year- 2023

Forecast period- 2024-2031

Segment Covered- 

o By Offering

o By Application

o By Insurance Type

o By Technology

o By End-User

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- Adobe Inc., IBM, Microsoft Corp., Oracle, Corp., Next Insurance, Inc. (Delaware Corp.), Acko Technology and Service Pvt. Ltd., and Salesforec, Inc., among others.

Key questions addressed by the report.

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Insurance Platform Market Report Segment

By Offering

Software

  • Intelligent Document Processing
  • Insurance Lead Management
  • Insurance Workflow Automation
  • Policy Management
  • Video KYC/ eKYC
  • API & Microservices
  • Others

Services

  • Professional Services
  • Managed Services

By Application

  • Claim Management
  • Underwriting & Rating
  • Customer Relationship Management (CRM)
  • Billing & Payments
  • Compliance & Reporting
  • Policy Administration, Collection & Disbursement
  • Sales & Marketing
  • Property Estimation
  • Others (Predictive Modeling/ Extreme Event Forecasting)

By Insurance Type

  • General Insurance
  • Life Insurance
  • Cybersecurity Insurance
  • Others (Health Insurance, Automotive Insurance)

By Technology

  • Artificial Intelligence (AI) & Machine Learning (ML)
  • Internet-of-Things (IoT)
  • Blockchain
  • Data Analytics & Big Data
  • Regulatory Technologies (Regtech)
  • Others

By End-User

  • Insurance Companies
  • Insurance Agencies & Brokers
  • Third-Party Administrators (TPAs)
  • Actuators & Reinsurers

Global Insurance Platform Market Report Segment by Region

North America

United States

Canada 

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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