Mobile Application Market: Riding the Wave of Global Smartphone Adoption

Published: May 2024

Global mobile application market is anticipated to grow at a considerable CAGR of 8.3% during the forecast period (2024-2031).A major factor supporting the growth of the market is the increasing adoption of smartphones globally. With more consumers gaining access to mobile devices, there is a corresponding surge in demand for diverse applications across various categories. Technological advancements, including improved hardware capabilities and faster internet connectivity, further fuel this growth by enabling developers to create more sophisticated and engaging apps. Additionally, the increasing availability of app development tools has democratised the process, allowing a broader range of developers to contribute to the market.

Browse the full report description of “Mobile Application Market Size, Share & Trends Analysis Report by Store Type (Google Store, Apple Store and Others) and by Application (Gaming, Music & Entertainment, Health & Fitness, Social Networking, Retail & e-Commerce, Travel & Hospitality and Learning & Education) Forecast Period (2024-2031)” at https://www.omrglobal.com/industry-reports/mobile-application-market

For instance, in June 2023, Ubisoft Entertainment, a France-based company, unveiled Rocksmith+, a music learning application accessible on both Google's Android and Apple Inc.'s iOS platforms. Offering access to an extensive library of over 6,000 songs, Rocksmith+ allows users to learn guitar skills from anywhere at any time.

Further, in May 2023, Amazon.com Inc. revealed plans to integrate its online store into mobile apps and video games developed by third-party organisations, enhancing user experience and market presence.

Market Coverage

The market number available for – 2023-2031

Base year- 2023

Forecast period- 2024-2031

Segment Covered- 

o By Store Type

o By Application

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- includesGoogle LLC, Microsoft Corp., IBM, Netflix Entertainment Services India LLP, Cognizant Technology Solutions Corp., and others.

Key questions addressed by the report.

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Mobile Application Market Report Segment

By Store Type

  • Google Store
  • Apple Store
  • Others (Microsoft)

By Application

  • Gaming
  • Music & Entertainment
  • Health & Fitness
  • Social Networking
  • Retail & e-Commerce
  • Travel & Hospitality
  • Learning & Education

Global Mobile Application Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


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