The global personal development market is expected to grow at a significant CAGR of 8.2% during the forecast period (2024-2031). The increasing growth of the personal development market in different parts of the world is driving, among other things, the growing need for employees to develop professional skills. Many companies support employee development plans and create learning opportunities for employees. As technology-based platforms emerge for personal development, there are many opportunities for advancement. The expansion of market players is slowed by the growing use of open-source solutions. Market suppliers must maintain their positions in slow-growing segments and focus more on the growth prospects of fast-growing segments to take advantage of opportunities. Despite the great interest and curiosity of people in self-improvement, there is a threat of misunderstanding regarding the availability of various personal development programs, which will also hamper the market expansion during the forecast period.
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Trends in the Global Personal Development Market
The major companies serving the global personal development market include Dale Carnegie & Associates, Inc., Graceland College Center for Professional Development and Lifelong Learning, Inc. (SkillPath), Success Resources Australia Pty Ltd., Landmark Worldwide Enterprises, Inc., Wilson Learning Worldwide Inc., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in January 2023, Skillsoft Corporation and GoodHabitz, an international Ed-tech company, partnered to offer customers and learners an extensive content library that focuses on promoting mental health and well-being in the workplace. In addition, this partnership aims to provide a wide range of skills, including communication, leadership development, and personal productivity. Such strategies by key players are expected to drive the market’s growth over the forecast period.
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