Affordability and Subscription based models boost the adaptation of the market

Published: Feb 2024

The global Software as a Service (SaaS) market is expected to grow at a compound annual growth rate (CAGR) of 13.2% during the forecast period (2023-2030). SaaS applications are typically more affordable than traditional on-premises software, as businesses only pay for the features they need on a subscription basis. This reduces upfront costs and offers predictable pricing. Traditional on-premises software often requires significant upfront investments in hardware, software licenses, and installation costs. This can be a financial burden for businesses, especially small and medium-sized enterprises (SMEs), making it difficult to access the latest software solutions. In contrast, SaaS applications offer a more affordable and flexible pricing model, typically based on a subscription fee. Businesses only pay for the features they need and the number of users they have, eliminating the need for large upfront investments. This subscription-based model provides several advantages. Businesses can start using SaaS applications with minimal upfront costs, as subscription fees are typically lower than the initial purchase price of traditional on-premises software. SaaS subscription plans can be scaled up or down as business needs change. Subscription-based pricing provides businesses with predictable ongoing expenses, enabling better financial planning and budgeting. 

Browse the full report description of “Software as a Service (SaaS) Market Size, Share & Trends Analysis Report by Deployment Model (Public Cloud, Private Cloud, and Hybrid Cloud), by Business Size (Small and medium-sized businesses (SMBs), and Enterprise), by Industry (BFSI, Healthcare, Retail, Manufacturing, and IT and Telecommunications, and Others (Media and entertainment, Transportation and logistics)), and by Application (Business Applications, Productivity Applications, Collaboration Applications, Security Applications, and Marketing Applications)Forecast Period (2023-2030)” at https://www.omrglobal.com/industry-reports/saas-market

The affordability and flexible pricing of SaaS applications have made them a popular choice for SMEs. According to a study by Statista, 69% of SMEs use SaaS applications, with the most common applications being CRM (Customer Relationship Management), email, and project management tools. Adobe's Creative Cloud, a suite of design and creative tools, has seen widespread adoption due to its subscription-based pricing model. The company shifted from traditional on-premises licenses to a cloud-based subscription model, providing users with access to the latest software features and updates for a monthly fee. This move has been successful, with Creative Cloud generating over $8 billion in annual revenue for Adobe.

Market Coverage

The market number available for – 2022-2030

Base year- 2022

Forecast period- 2023-2030

Segment Covered- 

o By Deployment Model

o By Business Size

o By Industry

o By Application

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape includes Google LLC, Microsoft, Oracle, Salesforce, Inc., SAP, and others.

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Software as a Service (SaaS) Market Report Segment

By Deployment Model

  • Public Cloud
  • Private Cloud
  • Hybrid Cloud

By Business Size

  • Small and medium-sized businesses (SMBs)
  • Enterprise

By Industry

  • BFSI
  • Healthcare
  • Retail
  • Manufacturing
  • IT and Telecommunications
  • Others (Media and entertainment, Transportation and logistics)

By Application

  • Business Applications
  • Productivity Applications
  • Collaboration Applications
  • Security Applications
  • Marketing Applications

Global Software as a Service (SaaS) Market Report Segment by Region

North America

United States

Canada

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


To learn more about this report request a sample copy @ https://www.omrglobal.com/request-sample/saas-market