Growing Demand for Sustainable and Natural Products to Propel Investments

Published: May 2024

The global vanillic acid market is anticipated to grow at a CAGR of 2.2% during the forecast period (2024-2031). A major factor supporting the growth of the market is the growing need for sustainable and natural products in a variety of businesses. Consumers today are actively seeking out food and beverages that boast natural and authentic ingredients, ditching artificial flavors and synthetic alternatives. Interest in vanillic acid derived from natural sources like vanilla beans is rising as customers place more value on clean-label goods. This trend pushes businesses to look for natural substitutes for artificial chemicals since it is in line with broader consumer desires for materials that are ethically and environmentally derived. Alternatively, it can be produced through fermentation, another natural process. This inherent naturalness makes it an ideal choice for manufacturers who want to cater to the growing demand for clean-label products. Additionally, vanillic acid is very well-liked in the upscale and gourmet food and beverage market. Manufacturers are searching for ingredients to improve their products as consumers show a greater willingness to spend more for superior quality goods. 

Browse the full report description of “Vanillic Acid Market Size, Share & Trends Analysis Report by Source (Vanilla beans, Fruits, Vegetables, and Others (Wine and Vinegar)), by Purity (97%, 98% and 99%), and by Application (Food, Pharmaceutical, Cosmetic, and Others (Agriculture)) Forecast Period (2024-2031)” at https://www.omrglobal.com/industry-reports/vanillic-acid-market

In January 2023, Solvay launched the first ISCC PLUS certified mass balance vanillin which meets consumer and brand owner demands for enhanced sustainability, more renewable feedstock, and reduced carbon footprint of products. the ISCC Plus certification confirms the controlled use and traceability of renewable feedstock in the company's vanillin, which helps brand owners meet the growing demand for more sustainable and circular ingredients as they strive to minimize their environmental impact, and reduce fossil-based raw materials consumption and carbon footprint.

In September 2022, Solvay expanded the Rhovanil Natural offerings with three new grades: Sublima, Alta, and Delica. This initiative aims to integrate new ingredients into food recipes. Its natural origin, association with premium products, and ability to deliver consistent flavor make it a valuable tool for manufacturers looking to cater to today's health-conscious and quality-driven consumers.

Market Coverage

The market number available for – 2023-2031

Base year- 2023

Forecast period- 2024-2031

Segment Covered- 

o By Source

o By Purity

o By Application

Regions Covered-

o North America

o Europe

o Asia-Pacific

o Rest of the World

Competitive Landscape- Solvay SA, Thermo Fisher Scientific India Pvt. Ltd., VWR International, LLC, and Merck KGaA, among others

Key questions addressed by the report.

  • What is the market growth rate?
  • Which segment and region dominate the market in the base year?
  • Which segment and region will project the fastest growth in the market?
  • Who is the leader in the market?
  • How are players addressing challenges to sustain growth?
  • Where is the investment opportunity?

Global Vanillic Acid Market Report Segment

By Source

  • Vanilla beans
  • Fruits
  • Vegetables
  • Others (Wine and Vinegar)

By Purity

  • 97%
  • 98%
  • 99%

By Application

  • Food
  • Pharmaceutical
  • Cosmetic
  • Others (Agriculture)

Global Vanillic Acid Market Report Segment by Region

North America

United States

Canada 

Europe

UK

Germany

Italy

Spain

France

Rest of Europe 

Asia-Pacific

China

India

Japan

South Korea

Rest of Asia-Pacific 

Rest of the World

Latin America 

Middle East & Africa


To learn more about this report request a sample copy @ https://www.omrglobal.com/request-sample/vanillic-acid-market