Increasing Exposure to Organic Foods and its Health Benefits to Set the Tone for Organic Baby Food Category in India

Published: Nov 2020

The Indian organic baby food market is expected to exhibit a strong CAGR of 12.8% during the forecast period (2020-2026). Increasing disposable income, growing economy, urbanization, and heavy investments in the retailing sector are some of the secondary factors contributing to the growth of the Indian organic baby food market. The organic baby food category is gaining traction, even being a niche one in the Indian market. This growth is credited to rising awareness concerning the consumption of organic foods among customers while choosing the right food for their babies. Additionally, the past decade has seen substantial changes in the retail and e-retail space in India owing to the takeovers and acquisitions of numerous small-scale retail chains by larger international and domestic players in the organic baby food vertical. Also, a lot of start-ups have entered the organic niche owing to an increasing inclination towards organic foods.

Browse the full report description of "Indian Organic Baby Food Market Size, Share & Trends Analysis Report by Product Type (Dried Baby Food, Milk Formula, and Ready to Eat) and by Distribution Channel (Offline and Online) Forecast Period (2020-2026)" at https://www.omrglobal.com/industry-reports/indian-organic-baby-food-market

Furthermore, pertaining to the rising demand for organic foods in the country, in May 2019, Nestle launched an organic baby food product within its Ceregrow brand of cereals for children over the age of 12 months, made from 100% organic ragi, wheat, milk, and rice. The convenience of baby cereals, as well as the growing range of flavors and varieties, continues to encourage mothers to buy them as a weaning food. However, owing to the intense competition, the local brands in India are also seeking to fill the organic gap in the home market for baby foods. Indian player Mimmo Organics boasts a portfolio of different kinds of pasta for children aged 10 months and older, in addition to teething wafers and tender gums. The major ingredients used in these categories include whole wheat, millet, ragi, and, buckwheat.

Market Coverage

  • The market number available for – 2019-2026
  • Base year- 2019
  • Forecast period- 2020-2026
  • Segment Covered- by Product Type and Distribution Channel
  • Country Covered- India
  • Competitive Landscape- Early Foods, Happy Family Organics (Nurture, Inc.), Ormeal Foods Pvt. Ltd.; Pristine Organics Pvt Ltd., and Sari Foods Co

Key questions addressed by the report

  • What is the market growth rate?
  • Which segment dominates the market in the base year?
  • Which segment will project the fastest growth in the market?
  • How COVID-19 impacted the market?

o Recovery Timeline

o Deviation from the pre-COVID-19 forecast

o Most affected region/segment

  • Who is the leader in the market?
  • How players are addressing challenges to sustain growth?
  • Where is the investment opportunity?

Indian Organic Baby Food Market Report Segment

By Product Type

  • Dried Baby Food
  • Milk Formula
  • Ready to Eat

By Distribution Channel

  • Offline
  • Online

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