Rising Smartphone Penetration Coupled with Lockdown Induced Sales Running the North America STEM Toys Market

North America inverter generator is estimated to display a rapid CAGR of 6.7% during the forecast period (2021-2027). With tablets, mobile gaming and smartphone usage are more concentrated in the region, especially among the boy’s category, it is important for the vendors to focus on developing interactive toys in the coming years. Also, the outdoor learning toys sales and exploration kits that require parental guidance can expect growth as the weather gets warmer, which can enable the families to utilize the space as a way to escape from the social isolation indoors. Sales of Lite-Brite toys were higher than 800% during the month of March in 2020 in Amazon, where the demand for Lincoln Logs, K’NEX, also showed improvement.

Browse the full report description North America STEM Toys Market Size, Share & Trends Analysis Report by Age Group (0-3 Years, 3-8 Years, 8-12 Years, 12+ Years), by Category (Science, Technology, Engineering, and Mathematics), and by Distribution Channel (Online and Offline) Forecast Period (2021-2027) at https://www.omrglobal.com/industry-reports/north-american-stem-toys-market

Further, with schools being closed during the lockdown, parents in the US and Canada were more concerned about keeping children engaged while staying indoors, where STEM based toys were highly sought after as a source of learning from homes among the family members. Interactivity and high-value play were the major factors based on which toys were bought. Further, the school at home facilities demanded a higher proportion of education-related scientific toys to promote brain development as well. 

Moreover, The STEM Education Strategic Plan in the US has also been proposed to ensure access to qualified and highly reputed STEM based education. Further, organizations in the country are also aligning their STEM based efforts with the Strategic ‘North Star’ Plan. The technology-based challenges have been more prominent where the concerns are highly inclined towards competence-based distance learning

Market Coverage

• Market number available for – 2020-2027
• Base year- 2020
• Forecast period- 2021-2027
• Segments Covered- by Age Group, Category, and Distribution Channel
• Countries Covered- US and Canada
• Competitive Landscape- Hasbro, Inc.; Learning Resources Ltd.; LEGO System A/S; Mattel; and Melissa & Doug

Key questions addressed by the report

• What is the market growth rate?
• Which segment dominates the market in base year?
• Which segment will project fastest growth in the market?
• How COVID-19 impacted the market?

o Recovery Timeline

o Deviation from pre-COVID forecast

o Most affected segment

• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

North America Inverter Generator Market Report Segment

By Age Group 

• 0-3 Years
• 3-8 Years
• 8-12 Years
• 12+ Years

By Category

• Science
• Technology
• Engineering
• Mathematics

By Distribution Channel

• Online
• Offline

North America Inverter Generator Market Report Segment

• US
• Canada