Emerging Demand for Sugar-Free Confectionery to Reflect Positively on the US Snacks Confectionery Market

The US snacks confectionery market is estimated to grow at a CAGR of 2.8% during the forecast period. Increasing demand for sugar-free confectionery is the major factor accelerating market growth. The rising shift towards a healthier diet, increasing obese population, and a significant prevalence of diabetes is driving the adoption of sugar-free confectionery in the country. As per the American Diabetes Association (ADA), in 2018, 10.5% of the population, or 34.2 million Americans had diabetes. In 2018, approximately 1.6 million Americans had type 1 diabetes, which includes nearly 187,000 children and adolescents. This, in turn, contributes to the demand for sugar-free confectionery that also contains adequate nutrition levels. 

Browse the full report description of "US Sugar Confectionery Market Size, Share & Trends Analysis Report, By Product (Chocolate, Sugar Based Food, and Snack Bars), By Distribution Channel (Online and Offline), and Forecast, 2020-2026" at https://www.omrglobal.com/industry-reports/us-sugar-confectionery-market

Multiple sugar-free confectionary options are available in the US markets. For instance, in December 2018, No Cow launched No Cow Energy Bars that are packed with real ingredients such as almond butter, oats, and nuts. A major feature of this energy is that compared to other energy bars that can have as much as 20 grams of sugar in each bar, No Cow energy bar replaced the sugar with 45 mg of coffee bean flour. It is a patented caffeine source that offers sustainable energy which equals ½ cup of coffee. The new 50-gram energy bars are available in four delicious flavors, such as Coconut Almond, Chocolate Peanut Butter, Chocolate Sea Salt, and Chunky Peanut Butter.

Scope of the US Snacks Confectionery Market

Market Coverage

• Market number available for 2019-2026
• Base year- 2019
• Forecast period- 2020-2026
• Segment Covered- By Product and Distribution Channel
• Competitive Landscape- Mondel?z International, Inc., Mars, Inc., Kind LLC, and The Hershey Co.

Recent Developments in the US Snacks Confectionery Market

• In March 2020, Kind, Snack manufacturer declared the launch of its breakfast category with the launch of a spectrum of breakfast bars. These bars are designed for consumers who are looking for on-the-go and a healthy breakfast option. This new range will be available in three options, which include Honey Oat, Peanut Butter, and Blueberry Almond. Each bar consists of a base of five whole grains which include amaranth, buckwheat, oats, millet, and quinoa, and is soft-baked. The Honey Oat bar is the company’s first product to not contain nuts. Each bar variants are high in fiber and gluten-free, and each 50 g pack contains two bars.
• In March 2020, CORE Foods, a provider of fresh, refrigerated snacking, declared the introduction of CORE ENERGY BARS. It is a new line of plant-based bars which is filled with probiotics, prebiotic fiber, natural caffeine, and protein to offer balanced nutrition. This new line of energy bars is available in three coffee shop-inspired flavors, including Caramel Coffee Crunch, Mocha Chip Espresso, and Strawberry Basil Tea. Such new products comprise 65 mg of natural caffeine and complement the brand’s current portfolio of fresh snacking options that allow consumers to enjoy these snack bars on-the-go.

Key questions addressed by the report

• What is the market growth rate?
• Which segment dominates the market in the base year?
• Which segment will project the fastest growth in the market?
• How COVID-19 impacted the market?

o Recovery Timeline

o Deviation from the pre-COVID forecast

o Most affected region/segment

• Who is the leader in the market?
• How players are addressing challenges to sustain growth?
• Where is the investment opportunity?

US Snacks Confectionery Market-Segmentation

By Product

• Chocolate

o White and Milk

o Dark

• Sugar Based Food

o Boiled Sweets

o Caramels and Toffees

o Mints

o Gums and Jellies

o Others

• Snack Bars

o Energy Bars

o Cereal Bars

o Others

By Distribution Channel

• Online
• Offline

o Supermarket/Hypermarket

o Convenience Stores

o Others

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